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Natalia,
The reason Ocean MacAdams calls it the "natural order
of things" when old people shake their canes in disgust
at apolitical, ignorant young people is because -- here's
a shocker -- we are.
Think about it. Who catapulted Paris Hilton into TV stardom
in the first place? The gentlemen from the nursing home
down the street? Your pop-culturally obtuse parents? Not
so much. The guilty demographic stands before us with bloody
hands.
Young people are, indeed, the only kind of people who could
find taped segments of Jessica Simpson and Nick Lachey's
married life more compelling than live video feeds of American
naval and air forces unleashing "shock and awe"
on Saddam's Iraq.
It's not sensationalism (the media have always operated
on the principle that "if it bleeds, it leads")
or a constant barrage of criticism aimed at young people
that has driven Generation Next away from the heart-warming
smile of the late Peter Jennings and toward the mind-dulling
vacuity of Paris Hilton. In the natural order of things,
we tune out because, as my friend Jake informs me, "We're
lazy, and we don't care."
My parents' generation was the same way when they were
in high school and college, as was my grandparents' generation
(until, like a thief in the night, the draft came). There
are just so many better things to do with your time than
follow current events when you're young, it seems.
So why does the data suggest our generation is worse than
others? Because most analyses are traditional-media focused,
and the traditional media are no more. It's true most teenagers
won't even grab a newspaper to swat a fly.
Yet, in the technologically driven, new media-dominated
21st century, who would? Daily newspaper circulation has
been falling
steadily since 1984. Viewership of the Big Three news
networks, ABC, CBS and NBC, has similarly tanked.
According to author
Brian Anderson, "The average age of a network news
watcher is now 60; only about 8 percent of viewership is
between 18 and 34. Ten years ago, 60 percent of adult Americans
regularly tuned in to one of the network newscasts. Now
it's only about one in three."
The kingdom of The New York Times and Dan Rather has crumbled,
and, through the smoke and rubble, an entire alternative
media network has emerged. Technology has transformed the
Internet, once merely a passing thought in Al Gore's mind,
into a fast-rising
starlet of the information industry.
Whether by reading blogs, perusing the online editions
of The Washington Post or National Review, or simply checking
Yahoo! News, people of every demographic -- especially young
"dot-com'ers" -- rely
heavily on the Internet for their regular ingestion
of current events.
With the rise of the Internet, the U.S. has also witnessed
over the past couple decades the explosive popularity of
talk radio and cable news, notably Fox. Yet, in light of
the rise and fall of the old media, one cannot explain the
influence Bill O'Reilly and Rush Limbaugh now wield merely
in terms of technology.
Indeed, the names "O'Reilly," "Rush,"
"Hannity," and "Instapundit"
now register in many readers' minds precisely because today's
audience for what one might call the center-to-right media
had previously gone ignored and snubbed for decades during
the reign of the Big Three networks and the establishment
newspapers.
Now, Fox dominates all of cable and network news because,
as columnist Charles Krauthammer once joked, founder Rupert
Murdoch recognized a small market that had been under-served:
half the country.
Natalia, I maintain that partly because we young people,
as you argue, "want our voices heard" and "the
truth from all perspectives," today's media landscape
looks nothing like it did 25 years ago.
--Ryan
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