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CandidatesGeorge W. Bush - President
Baseball Owner to Governor

Throughout the 1980s, George Bush largely focused on his work in the oil business -- riding the at-times traumatic rollercoaster of supply and demand for domestic crude. But Mr. Bush's next business venture ended up being the first step towards a renewed political career and one of the great successes of his life.George W. Bush

In 1989, along with other investors, George W. Bush bought the Texas Rangers professional baseball team. According to Mr. Bush he jumped at the opportunity to take over the team despite its mediocre record and dilapidated stadium.

"I was like a pit bull on the pant leg of opportunity," Mr. Bush said in an interview with The New York Times in 2000. "And I just grabbed on to it. I was going to put the deal together. And I did."

The deal, according to partners and league officials, was bolstered by the fact that Mr. Bush's father was at the time president, but once given the chance to lead, most say George W. Bush shined.

"As an owner, Mr. Bush proved himself an outstanding manager, still remembered fondly by players who pitched and batted for him, by fans he wooed, even by executives he fired," Nicholas Kristof wrote in the same Times profile.

While in charge of the team he helped orchestrate the building and significant public funding of a new stadium in Arlington, Texas. His style and success angered some who said it ran counter to his conservative, limited-government beliefs, but most say it was his success in Arlington that helped jump start his run for governor in 1994.

He had backed out of a possible run in 1990, but as first-term governor Ann Richards faced mounting problems with the state's education system and budget, Mr. Bush saw his opportunity. However he still needed to convince his closest adviser, Laura.

"She wanted to make sure this was something I really wanted to do and that I wasn't being drug in as a result of friends or 'Well, you're supposed to do it in order to prove yourself, vis-à-vis your father,'" The Washington Post quoted Mr. Bush as saying. "That's why she was the last person to sign on."

But once she was convinced her husband's motives stemmed from a desire to improve Texas, George W. Bush entered the race against Richards.

He targeted education and tort reform, and criticized the state's juvenile justice system. Richards, who had at one point famously quipped about Mr. Bush's father "Poor George, he can't help it -- he was born with a silver foot in his mouth," initially dismissed George W., repeatedly referring to him as "shrub" on the campaign trail.

Her campaign hoped for several missteps from the relatively inexperienced candidate, but none appeared. Richards grew more and more frustrated, at one point calling the Republican "some jerk."

Mr. Bush ran what was widely considered a disciplined campaign. Focusing on consistent themes, he was able to thwart Richards' efforts to provoke him or knock him off message.

"I think that the talent that George Bush has -- and I say this with not disrespect -- is that rather than tell you the intricacies of what he knows or what he intends to do, he is very good at saying things that are rather all-encompassing," Richards told CNN's Larry King in 1999. "You know, if you said to George, 'What time is it?' he would say, 'We must teach our children to read.'"

That fall, George W. Bush was elected governor of Texas with 53 percent of the vote. It was only his second official political campaign and his first win. Just two years later, he was already listed as a potential candidate for the presidency in 2000.

His stock was further bolstered when in 1998 he dominated his Democratic opponent, easily winning reelection in a state notorious for ousting first-term governors.


-- By Lee Banville, Online NewsHour

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George w. Bush Biography
Sept. 11, 2001Early LifeNomadic Years & The GuardEarly Political CareerBaseball Owner to GovernorThe 2000 ElectionThe PresidencyThe 2004 Election
Additional Information

The Choice 2000: George W. Bush
-- Frontline

The Campaigners
President Bush and Sen. John Kerry, D-Mass., are close in age but have vastly different experience and approaches to many campaign issues. Margaret Warner gets perspectives on both candidates from historians who have traced their lives and careers.
-- Online NewsHour, March 4, 2004

An Interview With Gov. George W. Bush
-- Online NewsHour, April 27, 2000

The Texas Trail
Gov. George W. Bush campaigns for re-election in Texas, and perhaps beyond. Betty Ann Bowser reports on the presidential hopeful.
-- Online NewsHour, October 27, 1998

By the People Election 2004
The Online NewsHour's Vote 2004 is a part of PBS' By the People: Election 2004
Your guide to PBS election news and resources

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