1940: Wendell Willkie

Republican nominee

The Truth About Taxes
Producer: Republican National Committee

This campaign video was an attack on Franklin D. Roosevelt’s New Deal and tax policies, comparing them to the similar failed policies from 1930s France. However, its most bold claim was that FDR’s seeking of a third term was akin in corruption “to totalitarian nations of the Old World that plunged Europe into war.” The film then proceeds to show images of German soldiers and Hitler. His criticism of FDR’s re-election found some traction amongst voters, but FDR would go on to win this election in 1940 and a fourth term in 1944.

Result: Not elected.

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Kapish Singla is a Winter 2012 intern with POV Digital. He has previously interned at Cinereach and Rooftop Films. He holds a bachelor's degree from Wesleyan University in anthropology.