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Do-It-Yourself Digital Distribution Platforms

When you don't want to work with a traditional distributor -- or when they don't want to work with you -- digital self-distribution is an option for sharing your finished film with the world.

Expect each of the DIY services below to take a cut of your streaming or download revenue, but the math isn't always simple, so we asked each company direct questions about their business and why a documentary filmmaker would want to use their service over all the others.

Note: This list is limited to services with no curation process — it does not include Netflix, Vodo, Indieflix, Indiepix and many others that require approval. If you know of a DIY distribution site that is not listed here, email us at filmmakers[at]pov.org.

Need help building a campaign for your finished film? See our list of "engagement strategists".

Distributor/Site Filmmaker Cut Description (From Official Site)
YouTubeVaries based on Google adsBecoming a YouTube partner allows you to monetize your videos on your channel and make money from the revenue earned.
CreateSpace (Amazon)50%Make your film available as a high-quality download on Amazon Instant Video. Your customers can choose from Download to Own or Download to Rent purchasing options while you earn royalties from each sale.Q&A with POV »
Distribber50%-70% after setup fee ($0-$1595 per aggregator)Distribber was created to help rights holders maximize the payback from their work and investment. Enter some information about your film, click through the agreement and payment, deliver your master -- we'll do the rest!
Distrify70%-90% depending on pricing plan. Free = 70% + 10% from sharing, others up to 90%Distrify turns film sharing into sales and your fans into a community. Distrify is a toolset that turns the entire internet into a viral distribution platform.Q&A with POV »
IndieReign70% (not including 3% PayPal charges)IndieReign is an independent film marketplace where filmmakers connect directly with their audience, and film fans discover a world of rewarding cinematic experiences.Q&A with POV »
Pivotshare70%We help you sell premium video directly to your audience. Our digital distribution tools help you leverage an existing audience or grow a new one. It's easy and it works across a ton of devices.Q&A with POV »
Reelhouse94%Reelhouse is an online video platform where creators can distribute their content directly to viewers, with the freedom to share, sell, or raise support through their videos.Q&A with POV »
VHX90%VHX is a developing platform that believes artists should make more money from their work. Distribute your film online, directly to your audience. They are still in the process of launching, so contact them for more information.
Vimeo On Demand83%-96%Vimeo On Demand, a totally open platform that enables you to sell your work directly to your audience. If you're a Vimeo PRO member, you can distribute your work the way you want, with all the power of Vimeo's HD player, easy-to-use tools, and wildly passionate audience. You keep 90% of revenue after transaction fees, and we cover all delivery costs. Your work is available online, as well as on mobile devices, tablets, and connected TVs, all in gorgeous HD quality. You can completely personalize your Vimeo On Demand page to match your work and bring it to life. Sell films, episodes, and more at the price you want, anywhere in the world you want -- including on your own website.Read more at POV's Documentary Blog »
Watchbox50%The Watchbox was created because great talent is everywhere, but often goes undiscovered. Watchbox knows firsthand the frustration of putting your heart and soul into a project and seeing it fail to reach its audience. The team created The Watchbox to provide a community for talented filmmakers to showcase their works and an opportunity to recoup the blood, sweat, and tears they invested in their project. At The Watchbox, they let the films speak for themselves. No need to get connections in Hollywood, all you need to do is upload your content and set your rental price. There are no politics, favorites, or gimmicks.
FetchApp100%, plans range $5-$500/monthFetchApp allows you to sell and digitally deliver downloadable goods We seamlessly integrate with popular payment systems like Shopify, Wordpress, Bigcommerce, Goodsie, PayPal and many others. We help automate delivery for customers with no need to install or download anything. And of course, we promise to keep your files securely hosted.
FLM.TV100%FLM.TV is a Video OnDemand company for Independent Films, dedicated to the delivery, distribution, marketing and social experience of ad supported independent films and trailers OnDemand.
Gathr100%Gathr democratizes theatrical distribution by allowing the movie-goer to 'pull' movies to local theatres, instead of being stuck with what few options are currently playing. Art Houses/Community Theaters can screen films, often the first viewing, if they can gather enough support online and build an audience. Gathr screenings can only happen if a minimum number of people reserve tickets before a screening request expires. // You have all rights, they pay $20,000 for theatrical rights if you get the needed support for a screening
Gumroad95%, minus an additional 25¢ per transaction)Without the hassle and cost of selling within a marketplace, Gumroad enables you to sell directly to your audience -- just like you talk to them. It's quick to integrate Gumroad onto your website, sell on Twitter, Facebook, YouTube, SoundCloud, and through your own email newsletter. And it's even faster to buy.
IntelVideo70%-80% + fees, $49/yr / $249/yrThe process of selling videos with InteliVideo is very simple. You just signup for an account, upload the videos you'd like to sell. Set a price tag on them; and start selling.
KinoNation80%Kinonation is based in Santa Monica, CA. We're committed to give any content owner easy access to worldwide VOD in any format, language and territory.
Mobcaster95%Mobcaster is the first crowd-funded online TV channel; a new platform focused completely on finding, funding and broadcasting independent television online.
NoBudge100%, submission fee $25-75NoBudge is an online screening venue for new indie films. It was started in February 2011 by filmmaker Kentucker Audley to premiere and compile indie films online. There is a submission fee of $25-75, but NoBudge takes 0% of profits.
OpenIndie100%, submission fee $25-75OpenIndie is a theatrical distribution platform for independent film. Filmmakers add their films. Fans discover new films and request local screenings. Next we hope to turn audience demand into screenings by digitally delivering films to venues.
Seed&Spark80%On our platform, we give viewers the opportunity to follow a film from its earliest stages of development. Our Studio is full of incubating films viewers can help hatch by ontributing funds, loaning or gifting production items, or simply signing up to follow a project as it progresses. Viewers earn rewards points that they can spend to watch finished films of exceptional quality, because Seed&Spark is about more than simply making movies. We exist not just to facilitate funding, but to make sure audiences can see those films when they're done. Watch incredible, truly independent films in our Cinema--knowing the creators keep 80% of that streaming revenue.
Simple Machine100%Browsing our films is, and always will be, free. Listing a film is, and always will be, free. This is a site for programmers finding films for a festival, theater, pop-up event, or county fair. See what films are currently playing other festivals, read quotes, watch trailers, and get screeners.
Slated100%Slated helps you find the people you need to get your film packaged, financed, represented and distributed. The Slated community includes high net worth individuals and institutional investors in film, as well as sales agents and distributors looking for emerging film projects. There are no fees directly on the site--it just provides a platform to connect industry professionals, investors, and filmmakers. All of the monetary transactions occur offline.
TopspinYou pay $9.99/mo / $49.99/mo / $99.99/mo and keep all proceedsTopspin Media is a direct-to-fan sales and marketing platform chosen by creative professionals who want to promote and sell films, albums, merch, tickets and more.

If you have an addition, update or correction, please email filmmakers[at]pov.org and let us know!

Last Updated: 1/15/2015