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Do-It-Yourself Digital Distribution Platforms

When you don't want to work with a traditional distributor -- or when they don't want to work with you -- digital self-distribution is an option for sharing your finished film with the world.

Expect each of the DIY services below to take a cut of your streaming or download revenue, but the math isn't always simple, so we asked each company direct questions about their business and why a documentary filmmaker would want to use their service over all the others.

Note: This list is limited to services with no curation process — it does not include Netflix, Vodo, Indieflix, Indiepix and many others that require approval. If you know of a DIY distribution site that is not listed here, email us at filmmakers[at]

Need help building a campaign for your finished film? See our list of "engagement strategists".

Distributor/Site Filmmaker Cut Description (From Official Site)
CreateSpace (Amazon)50%Get your film on Amazon Instant Video™. Make your film available as a high-quality download on Amazon Instant Video. Your customers can choose from Download to Own or Download to Rent purchasing options while you earn royalties from each sale.Q&A with POV »
Distrify70% + 10% from sharingDistrify turns film sharing into sales and your fans into a community. Distrify is a toolset that turns the entire internet into a viral distribution platform.Q&A with POV »
IndieReign70% (not including PayPal charges)IndieReign is an independent film marketplace where filmmakers connect directly with their audience, and film fans discover a world of rewarding cinematic experiences.Q&A with POV »
MoPix80% of net revenue after fees including setup and maintenanceThe MoPix mission is to provide independent filmmakers and video content creators a solution that allows them to deploy their content directly to their fans and cut out the middle men. The goal is to revolutionize film distribution and become the largest enabler of self-executed content by giving individuals complete creative control, instant turnaround, and tools and support for social interaction with their loyal fan base. MoPix provides the framework content creators need to brand, distribute and sell their work via the web, Apple iOS and Android devices, and other mobile platforms and digital media products. MoPix closes the gap between traditional channels and the demand for direct distribution by giving amateur and professional content creators a turnkey way to monetize video and feature projects in a digital multiplatform world.Q&A with POV »
Pivotshare70%We help you sell premium video directly to your audience. Our digital distribution tools help you leverage an existing audience or grow a new one. It's easy and it works across a ton of devices.Q&A with POV »
Reelhouse94%Reelhouse is an online video platform where creators can distribute their content directly to viewers, with the freedom to share, sell, or raise support through their videos.Q&A with POV »
VHXNot public yetVHX is a developing platform that believes artists should make more money from their work. Distribute your film online, directly to your audience. They are still in the process of launching, so contact them for more information.
Vimeo On Demand90%Vimeo On Demand, a totally open platform that enables you to sell your work directly to your audience. If you're a Vimeo PRO member, you can distribute your work the way you want, with all the power of Vimeo's HD player, easy-to-use tools, and wildly passionate audience. You keep 90% of revenue after transaction fees, and we cover all delivery costs. Your work is available online, as well as on mobile devices, tablets, and connected TVs, all in gorgeous HD quality. You can completely personalize your Vimeo On Demand page to match your work and bring it to life. Sell films, episodes, and more at the price you want, anywhere in the world you want -- including on your own website.Read more at POV's Documentary Blog »
Watchbox50%The Watchbox was created because great talent is everywhere, but often goes undiscovered. Watchbox know firsthand the frustration of putting your heart and soul into a project and seeing it fail to reach its audience. The team created The Watchbox to provide a community for talented filmmakers to showcase their works and an opportunity to recoup the blood, sweat, and tears they invested in their project. At The Watchbox, they let the films speak for themselves. No need to get connections in Hollywood, all you need to do is upload your content and set your rental price. There are no politics, favorites, or gimmicks.

If you have an addition, update or correction, please email filmmakers[at] and let us know!

Last Updated: 12/19/2013