PBS Red BookYour Guide to Program Packaging and Delivery for PBS
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POLICIES &
SPECIFICATIONS

 

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* Format and Packaging
* Underwriting
* Promotion
* Interactive
* Education
* On-Air Offers
* Production Credits
* Producer and Presenter Credits
* Rights Requirements
* Digital Television (DTV) Requirements
* TV Parental Guidelines
* Toolkits
* Miscellaneous

SAMPLE FORMATS

 

30 Minute Programs (26:46.00)


 
FORMAT POSSIBILITIES FOR 30 MINUTE PROGRAMS (26:46.00)  FORMAT POSSIBILITIES FOR 30 MINUTE PROGRAMS (26:46.00)

This is a format to show allowable placement and order for various packaging elements. Your program may not necessarily contain all these elements. Please discuss format elements with your Program Management contact.

***PBS must approve all formats prior to final picture lock***

HIGH DEF/WIDESCREEN IDENTIFIER :10
Black :01
TOP OF THE SHOW TEASE :30
UNDERWRITING CREDIT BED :60
TITLE/OPEN :30
PROGRAM
WEBSITE NOTICE :15
NEXT-TIME TEASE :30
Black :01
ON-AIR OFFER :15
Black :01
PRODUCTION CREDITS (including copyright, disclaimer and producer/presenter credits) :30
UNDERWRITING CREDIT BED :60
Black :01
PBS SYSTEM CUE :05

**Please note that these are maximum lengths for each element, with the exception of the PBS System Cue, which must be :05 (with :01 of black preceding it).

**Offers may instead appear following the Underwriting Credit Bed and production credits or after the PBS System Cue.

**If a Top of the Show Tease is not present on a program, the Title/Open should be the first element, immediately followed by the Underwriting Credit Bed.


 
 
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IMPORTANT NOTICE: This manual is a set of "guidelines" and should be treated as such. PBS staff members will continue to consult with producers and provide direct guidance on issues concerning final delivery of programs. Please read through the Red Book carefully and make sure that the members of your production team familiarize themselves with the relevant sections. Updates to the Red Book will occur when information or policies change.

 
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