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Don't Forger

Why Memories Last  
 
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By stimulating the amygdala in rats, McGaugh has learned more about how we can enhance memory.

Why are certain events more indelibly etched into our memories than others? Jim McGaugh, a professor of Neurobiology and Behavior at the University of California, Irvine, explains to Alan that emotional memories are more likely to stick than those that are mundane. During an emotional event, the body's stress hormone response is activated. This response appears to enhance our memory retention.

Larry Cahill, a colleague of McGaugh's, conducts experiments in which subjects are shown slides of varying emotional content. Immediately after watching the slides, subjects immerse one arm in a tub of ice water. The immersion triggers the stress hormone response, which in turn enhances the subjects' memory of the slides. Subjects like Malina, who endured the ice water for a full three minutes, recalled the emotional slides more clearly than did the control subjects, whose arms were not immersed in water.

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James McGaugh speaks with Alan about emotional memories.

 

The amygdala, a small almond-shaped region of the brain near the hippocampus, is responsible for this enhanced memory. Through research with rats, McGaugh has shown that stimulating the amygdala with a drug that emulates the effects of stress hormones helps memories become more firmly fixed and retained. Without the amygdala, all of our memories would be remembered equally: the loss of a loved one, what you ate for Thanksgiving dinner, and where you parked your car.

But even emotional memories are not remembered equally. Cahill has scanned the brains of men and women while they watched emotionally arousing events. The results show that in men typically only the right amygdala is activated; in women, the left amygdala is activated. Previous research suggests that the right brain processes the general gist of events while the left side focuses on the details. This split could account for discrepancies between the way men and women recall emotional fights or events.

For more on this topic, see the web feature:
He Said, She Said

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