Source: Don't Buy It
Develop an awareness of one's own media habits and make connections between ads and one's own consumer behavior.
Grade Level: 3-5
Subjects: Reading & Language Arts, Social Studies
Topics: Media Studies. Economics.
Resource Type: Lesson Plan
Source: Arthur
Develop an awareness of money and identify persuasion in advertising. Use Arthur money and coupons to purchase toys and games, then compare the advertisers' promises to the "no-frills" item descriptions.
Grade Level: K-2, 3-5
Subjects: Math, Reading & Language Arts, The Arts
Topics: Applied Mathematics. Media Studies.
Resource Type: Lesson Plan
Source: Arthur
Examine the power that advertising has on purchasing while exploring fads and other forms of pressure to buy the newest toy. Complete a checklist of commercials for particular items seen during one 30-minute TV program.
Grade Level: K-2, 3-5
Subjects: Reading & Language Arts, Social Studies
Topics: Organizing Information & Ideas. Media Studies.
Resource Type: Lesson Plan
Source: Arthur
Examine some techniques used to sell products and explore sales pitches and gimmicks used in advertisements to attract attention and appeal to your emotions. Examine the ads to find factual product information.
Grade Level: K-2, 3-5
Subjects: Reading & Language Arts, The Arts
Topics: Media Studies.
Resource Type: Lesson Plan
Source: EekoWorld
Explain the causes of air and water pollution. Examine eco-friendly products, and create a commercial for an eco-friendly product.
Grade Level: 3-5
Subjects: Reading & Language Arts, Science & Tech
Topics: Media Studies. Ecology.
Resource Type: Lesson Plan
Source: Arthur
Examine the role a journalist plays in creating messages, and how a picture caption can affect the meaning of a message. Select appropriate captions for newspaper photographs and create a title to accompany the news piece.
Grade Level: K-2, 3-5
Subjects: Reading & Language Arts, The Arts
Topics: Media Studies. Reading: Reading Comprehension. Journalism.
Resource Type: Lesson Plan
Source: Don't Buy It
Examine what motivates us to buy certain things, and discuss how media influences consumer behavior.
Grade Level: 3-5
Subjects: Reading & Language Arts, Social Studies
Topics: Media Studies. Economics.
Resource Type: Lesson Plan
Source: Don't Buy It
Develop an awareness of one's media and consumer habits, and recognize advertising techniques, such as the use of celebrity spokespersons and music. Explore the costs related to advertising a local concert, with and without celebrities.
Grade Level: 3-5, 6-8
Subjects: Reading & Language Arts, Social Studies
Topics: Media Studies. Economics.
Resource Type: Lesson Plan
Source: Don't Buy It
Analyze the format and structure of advertisements, understand that media messages and products are composed of a series of separate elements and examine advertising techniques.
Grade Level: 3-5
Subjects: Reading & Language Arts, The Arts
Topics: Media Studies.
Resource Type: Lesson Plan
Source: News Flash Five
Reflect on the role that current events play in our lives while analyzing and critiquing newspaper and media news reports. Synthesize information from a variety of sources, and examine the various cultures in the community.
Grade Level: 3-5, 6-8
Subjects: Reading & Language Arts, Social Studies
Topics: Media Studies. Civics: Current Events/Issues.
Resource Type: Lesson Plan
Source: Don't Buy It
Examine how and why marketing messages work, and identify target audiences for different types of products.
Grade Level: 3-5
Subjects: Reading & Language Arts, The Arts
Topics: Media Studies.
Resource Type: Lesson Plan
Source: Don't Buy It
Identify the elements that make up media messages and products. Recognize techniques used to make food look appealing on television and in advertising.
Grade Level: 3-5
Subjects: Reading & Language Arts, The Arts
Topics: Media Studies.
Resource Type: Lesson Plan
Source: News Flash Five
Discover how to use effective questioning techniques to gather information for a news story. Learn about the structure of a news story, and then research and write a news story about an event at school.
Grade Level: 3-5, 6-8
Subjects: Reading & Language Arts
Topics: Journalism. Media Studies.
Resource Type: Lesson Plan
Source: Don't Buy It
Recognize techniques used by advertisers, increase awareness of consumer habits and identify factors that motivate consumers to buy certain products. Conduct a blind taste test to compare several brands of bottled water for price and taste quality.
Grade Level: 3-5, 6-8
Subjects: Reading & Language Arts, Social Studies
Topics: Media Studies. Economics.
Resource Type: Lesson Plan
Source: News Flash Five
Analyze and critique news reports, and compare and contrast the different media that are utilized to report the news. Examine how people involved in a given situation can have varying perceptions regarding the same event.
Grade Level: 3-5, 6-8
Subjects: Reading & Language Arts
Topics: Journalism. Media Studies.
Resource Type: Lesson Plan
Source: Arthur
Explore fact and opinion in newspaper and magazine articles. Learn when to believe what you read and when to rely on your own personal experience to make a decision about your behavior and treatment of others.
Grade Level: K-2, 3-5
Subjects: Reading & Language Arts
Topics: Media Studies. Reading: Reading Comprehension.
Resource Type: Lesson Plan
Source: Don't Buy It
Explore the issues surrounding violent television content and examine the impact of and reactions to various types of television violence.
Grade Level: 3-5
Subjects: Reading & Language Arts, The Arts
Topics: Media Studies.
Resource Type: Lesson Plan
Source: Arthur
Explore techniques used in creating messages to support each side of a controversy, and discuss the idea of censorship while you learn about book banning and the right of free speech. Create a poster supporting one side of the argument.
Grade Level: K-2, 3-5
Subjects: Reading & Language Arts, Social Studies, The Arts
Topics: Media Studies. Civics: Civil and Human Rights.
Resource Type: Lesson Plan
Source: Don't Buy It
Identify techniques used by advertisers to sell toys and snack foods, examine consumer habits and media influences and differentiate between providing information and selling.
Grade Level: 3-5
Subjects: Reading & Language Arts, Social Studies
Topics: Media Studies. Economics.
Resource Type: Lesson Plan
