Latin Music USA

Hour 4: Divas & Superstars

Video duration: 55:30

Focuses on the Latin Pop explosion of the turn of the century and the success of artists like Ricky Martin, Gloria Estefan and Shakira in the English-language market. As studios concentrate on star-driven Pop, Latino youth gravitate toward urban fusions -- Spanish Rap and Reggaeton, as well as Rock en Espanol.