PBS NewsHour

Obama Spent 10 Times as Much on Social Media as Romney

Clip: Season 2012 | 5m 55s

Ray Suarez talks to Daily Download's Howard Kurtz and Lauren Ashburn about a 10-to-1 spending gap on social media between the Obama and Romney campaigns, as well as the shifting role Facebook and Twitter played in how voters expressed their political leanings in their communities.

Aired: 11/16/12

Rating: NR

Problems Playing Video?