PBS NewsHour

Pervasive technology raises tracking concerns

Clip: 01/23/2014 | 1m 53s

Smart gadgets collect user information so that they can adapt to individual habits and personal tastes. But as this technology becomes more pervasive -- embedded in automobiles, refrigerators, even fire alarms and thermostats -- many fear the ways that private companies could misuse private customer data. Jeffrey Brown reports.

Aired: 01/23/14

Rating: NR

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