John
Harwood joined The Wall Street Journal in 1991 as
White House correspondent. He subsequently covered
Congress and national politics, and became National
Political Editor in 1997. He has reported on each
of the last five American presidential elections.
Read John
Harwood's bio
Q: Can you describe to what degree the American
public may be buying into the supposed security of
re-electing an incumbent president in a time of war?
How did similar conditions play-out in past elections?
What role did security play in those elections?
The boost that George W. Bush received at his convention,
and the fact that part of it appears to have endured,
suggests that security broadly defined may be playing
a larger role in the president's favor than it did
earlier this year. This spring, as the Iraqi insurgency
flared and the Abu Ghraib prisoner abuse tarred America's
image around the world, the security issue was defined
mainly by bad news from Baghdad. Now, thanks to a
sustained period in which Iraq faded from the headlines
and Mr. Bush cast the conflict as part of the broader
anti-terror war, Americans are thinking differently
about security. That plays to the president's strengths
as the nation's post-9/11 leader. One key question
now is whether the upper hand Mr. Bush enjoys at the
moment survives the upsurge in insurgent violence
we've seen in the last few days.
Americans tend to gravitate to safe choices in war
time, and to define incumbents as their safe choices;
President Wilson was re-elected in 1916 on the brink
of America's entry into World War I, and Franklin
Roosevelt was re-elected amid World War II in 1940
and 1944. That tendency didn't prevent Harry Truman
from falling so far in popularity that he declined
to seek re-election in 1952; he watched WWII hero
Dwight Eisenhower win election to succeed him.
More recently, security has played a key role in
two incumbent re-election victories. In 1964, Lyndon
Johnson swamped Barry Goldwater in a campaign notable
for Johnson's "Daisy" ad suggested that Mr. Goldwater
might trigger nuclear war. During the Cold War 20
years later, Ronald Reagan's advertising against Walter
Mondale reminded Americans that there was a Soviet
"bear in the woods."
By contrast, the end of the Cold War, and the corresponding
shift from security to domestic issues, helped Bill
Clinton oust George H.W. Bush, the current president's
father, in 1992 as the economy struggled to recover
from recession.
Q: President Bush's National Guard service record
made headlines again last week. Please explain its
relevance to this election cycle?
That's a very good question, which some in both parties
are asking. Mr. Bush's National Guard record mattered
little in 2000, when its impact was potentially greatest
because Americans were less familiar with him. Now
Democrats will have a tougher time using it to harm
the president, since Americans have had to form opinions
of his four years as commander in chief -- three of
them during wartime.
Strategists allied with Mr. Kerry acknowledge the
limited utility of this issue. But they say the controversy
has had some effect in recent days nevertheless by
generating media coverage that interferes with the
president's ability to communicate with voters. After
the president's success over the last several weeks,
Democrats welcome any static like that.
Q: What do we actually know at this point about
the relationship between 9/11, the war on terror,
and the war in Iraq? In your reporting, how do you
make sure you don't play into the conflation?
That's a tricky issue for which clear answers are
hard to come by. Many Democrats argue that the Iraq
war can't be reasonably tied to the war on terror
since Iraq had no demonstrated role in the 9/11 attacks.
Indeed, they say that the Iraq war damaged American
success in the war on terror by diverting resources
from the effort to vanquish Osama bin Laden and al
Qaeda.
The Bush administration argues that the Iraq war
CAN be tied to the war on terror, even though Secretary
of State Colin Powell has acknowledged in recent days
that Iraq appears not to have been directly connected
to 9/11. That's because they consider Saddam Hussein's
propensity to develop and use advanced weaponry to
have been a threat, which could have armed international
terrorists and threatened the U.S.
Our goal in reporting is to make as clear as possible
what we know and what we don't. That usually requires
cast each side's argument as assertion rather than
fact -- while offering from best possible sources
what evidence is available to support or impeach those
assertions.
Q: What factors go into deciding when to initiate
a Wall Street Journal poll, and how seriously do you
treat the poll numbers? Can a poll really indicate
the outcome of an election? What do voters need to
know about the myriad of polls/poll numbers that come
out in the final several weeks of an election?
I love our Wall Street Journal/NBC News poll, and
would be happy to have one once every couple of weeks.
Alas, polls cost money and our budget allows for one
just every five weeks or so. The timing of those polls
is influenced to some extent by events and by when
our poll might stand out. We chose to poll immediately
before the Democratic and Republican Conventions,
for example, but not immediately after since we knew
so many other news organizations would do post-convention
polling.
I take our numbers pretty seriously, while realizing
that all polls are snapshots that can be subject to
sampling error, bias in question wording, and distortions
imposed even by the order in which questions are asked.
Our poll was conducted for years by veteran Democrat
Peter Hart and veteran Republican Bob Teeter. After
Bob passed away earlier this year, he was succeeded
by Bill McInturff. All our aces have an outstanding
track record on both the science, such as selection
of respondents, and the art, such as question phrasing
and analysis, of polling. People who work in politics
tell me they consider our poll exceptionally sound
and reliable.
For most of an election year, polls can NOT tell
you who will win an election. But they can tell with
a high degree of accuracy where public opinion is
at any given moment. Very close to an election, a
well-conducted poll may closely resemble the election
outcome; exit polls conducted on election day VERY
closely resemble election outcomes, though as we saw
in 2000 extremely close elections are difficult for
anybody to call until votes are counted.
Polling has gotten more difficult to conduct in recent
years, in part because so many Americans now refuse
to respond to telephone surveys. The 2004 campaign
is introducing another complication: the intense voter
turnout drives being conducted by both Democratic
and Republican partisans. Because no one can be sure
how successful those drives will be, pollsters may
have more difficulty than usual determining who in
fact is a "likely voter." This uncertainty may be
especially challenging -- and confusing to readers
-- at the end of the campaign when pollsters attempt
to focus most stringently on likely voters.
Next week on Reporter's Notebook:
Jeanne Cummings, political correspondent of the Wall
Street Journal, talks about money and politics. Click
here to read the article.