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About NOVA

NOVA's Approach

Here at NOVA, we believe that science is neither sacred lore nor secret ritual, but rather curious people exploring interesting questions. NOVA's approach, developed over more than a quarter century, is to select a topic of great interest to viewers and then produce a film that is as entertaining as it is informative, using the tools of good pacing, clear writing, and crisp editing. Equally important, NOVA shows the human story behind the science story. Whether exploring a galaxy or an atom, the series delves into the personalities responsible for the discoveries, and the social consequences of events in the lab.

Our success is also a tribute to our viewers (more than six million per week, on average, in the U.S. alone), who have always shown themselves hungry for uninterrupted, hour-long programs on a single topic, presented without the sensationalism of commercial TV. And for those interested in even greater depth, NOVA offers a Web site to accompany every program. The Web sites offer articles, interviews, and personal essays as well as slide shows, 360° panoramas, and regular interactive features—all of which strive to enhance or delve deeper into subjects covered in the television program.


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© | Created September 2006

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