Signed Betty Crocker Cookbook

Value (2012) | $300 Retail$500 Retail
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GUEST:
This is a first edition of the Betty Crocker Picture Cook Book. It belonged to my grandmother, and it's from 1950. Betty Crocker is a hometown girl. She's iconic for the Midwest, and she was introduced by Gold Medal Flour to advertise their products in the '20s and '30s on radio, primarily.

APPRAISER:
And this is a very unusual copy. We're going to open it up here to a little presentation autograph page. And this is presented, presumably, to someone local, and it's signed by Betty Crocker.

GUEST:
Or whoever was signing for Betty at the time.

APPRAISER:
Yeah, she's... tell me about that.

GUEST:
She was everything that was good, modern and sophisticated about American cooking.

APPRAISER:
But she's not real.

GUEST:
Well, is Santa real?

APPRAISER:
Let's take a look at one other page here, just to show one of Mrs. Crocker's delicious recipes. She's certainly one of the founding mothers of the modern day cookbooks. It still contains its original slipcase. The book is worth, as a signed limited edition, in the $300 to $500 range.

GUEST:
Well, my grandmother would have been very surprised and very happy.

Appraisal Details

Appraiser
Ken Sanders Rare Books
Salt Lake City, UT
Appraised value (2012)
$300 Retail$500 Retail
Event
Minneapolis, MN (July 09, 2011)
Period
20th Century
Form
Book
Material
Paper

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