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FEATURE:
The "Left Behind" Phenomenon
February 2, 2001    Episode no. 423
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KIM LAWTON: It's a story many believe was ripped from the pages of biblical prophecy ... millions of "true believing Christians" are mysteriously taken to heaven. Those left behind face a cataclysmic time of suffering and tribulation brought on by the ultimate evil -- the Antichrist. It's a time that will culminate with the second coming of Jesus.

The premise that spawned the blockbuster, best-selling LEFT BEHIND book series is now a major motion picture featuring Hollywood notables such as former sit-com star Kirk Cameron. The movie soundtrack is also being marketed, along with two music videos ... all hoping to build on the phenomenal success of the books.

"The eight LEFT BEHIND books have sold a combined total of more than 25 million copies. Six of the eight have appeared on the NEW YORK TIMES best-selling lists. The latest installment, THE MARK, debuted at number one in November. And the NEW YORK TIMES doesn't even count sales at Christian bookstores."

LayhayeDR. TIM LAHAYE (co-author): I think it's a God thing. God has just chosen to bless this series.

LAWTON: The co-authors' formula is both winning ... and controversial. Tim LaHaye, an evangelical minister, outlines theological themes, and then Jerry Jenkins spins theology into fictional thrillers, with plenty of action and suspense. LaHaye believes readers are attracted to the wholesome style and the unabashed religious message.

LAHAYE: They are looking for something real and since this is based on the Bible, I believe that they're looking to it for some answers about what does the future hold.

LAWTON: The turn of the millennium also fueled end times speculation and hooked LEFT BEHIND readers.

BRENDA BRASHER (professor, Center for Millennial Studies): Starting in '96 and going into '97, this was a time when we had a great deal of public interest in millennialism. I will say this for Mr. LaHaye and Jenkins, they certainly did catch the wave of trends. Millennial enthusiasm is an integral part of the fabric of American life and that's not going to go away just because year 2000 or 2001 has come and is passing.

LAWTON: Many Christians have long been fascinated by the notion of the end of the world and the return of Jesus. Much of Christian end times theology is based on the biblical Book of Revelation, a mystical text filled with strange imagery of beasts and battles and judgments. But within Christianity, there's a wide range of belief about what revelation means ... whether it's a literal prediction of the end of the world or a symbolic depiction of the battle between good and evil.

LaHaye and Jenkins take a theological position known as premillennial dispensationalism, which believes Christians will be taken to heaven or "raptured," before a seven-year period of earthly suffering or tribulation, and then the ultimate thousand-year "millennial" reign of Jesus.

BRASHER: There are lots of Christians who profoundly disagree with Mr. LaHaye about that and say that, in fact, he's inserting all kinds of elements of his own into the biblical story and not just the obvious fictional part. But some of the basic ideas that he thinks he's teaching, other Christians argue that it's actually a part of the fiction as well.

LAHAYE: Those who don't take the Bible literally come to a different conclusion. And I say, "God bless them," but I believe that God gave us the Book of Revelation to understand.

LAWTON: But cultural critic Steve Rabey, who writes about spirituality, says other Evangelicals who interpret revelation literally also disagree with LaHaye.

STEVE RABEY (religion writer): Some theologians and Christian leaders have really expressed problems with the fact that the books are using fiction to popularize one particular view, when really this is a much more complicated theological discussion.

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LAWTON: Brenda Brasher, who teaches theology at Mount Union College, says she is especially concerned that the books, and now the movie, are being marketed to secular audiences with little theological background.

BRASHER: The series bothered me much less when it was in Christian bookstores because there, people who are buying the books, I assume, have some basic knowledge of Christianity and, therefore, some ability not only to enjoy the novel, but [are] also able to argue with the authors if, in fact, they disagree with some theological point or another. In other words, they have some equipment to sort of read the book.

LAWTON: Like the LEFT BEHIND authors, those involved with the movie freely admit they do have a strong religious message they hope to impart.

RABEY: Some of the books have been criticized by critics who feel like this is not really literature -- it's not really fiction, it's basically a sermon packaged in a book, or in the case of LEFT BEHIND:THE MOVIE, it's a sermon packaged in a movie. But for the core Evangelical, that's really what they want. They want the message strong and solid, and that's what the books do.

CameronKIRK CAMERON (actor): I think the movie appeals to everyone. Some people have thought, oh well, you know, because it has a biblical perspective and it's about biblical events, perhaps just Bible readers will like this. Well, with over 25 million copies sold in the series of books, these aren't people who're buying books in church libraries.

LAWTON: Based on reaction from an advance screening, it's not clear how it will play with a diverse audience.

MAN ON THE STREET #1: It makes me think.

MAN ON THE STREET #2: Even if you're a very devout Christian or someone of a different faith, I think it would be fascinating for people to come out and see.

MAN ON THE STREET #3: It was truly bizarre. I'm shocked that it was released in a mainstream manner. I don't understand why it didn't just go to churches.

LAWTON: Producers of the LEFT BEHIND movie devised a unique marketing scheme, releasing the production first on video, last October. Along with the videos were discount tickets to special big screen premieres like this one. Churches and Christian bookstores were urged to help finance the movie's release in local theaters.

PAUL LALONDE (co-producer, LEFT BEHIND:THE MOVIE): When Hollywood has a film that they're trying to create some buzz about, they will do a sneak preview two Saturdays in advance. They put it up on a screen, and they get people talking around the watercooler. We've just created the largest sneak preview in filmmaking history.

LAWTON: That strategy has apparently provoked tension between the [movie's] producers and LaHaye and Jenkins, whose names never appear on the film. LaHaye has filed a breach of contract lawsuit. He declined to talk about the lawsuit or the movie adaptation of his book.

RABEY: Some folks inside Hollywood feel that the fact that the LEFT BEHIND movie is now the subject of a Christian lawsuit means the Christians have finally graduated to the big time in Hollywood.

LAWTON: And more evidence perhaps that LEFT BEHIND has indeed become an American cultural phenomenon.

I'm Kim Lawton reporting.

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