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Robert Redford: Business Warming Up To Environment

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Robert Redford In a Web-exclusive interview, actor, director, and environmentalist Robert Redford talks to NOW's David Brancaccio about why he thinks "change is in the air" as businesses find value in going green. Redford says environmental issues are gaining traction as social entrepreneurs discover "there [is] money to be made by doing good." An executive producer of the new documentary "The Unforeseen," Redford also talks to NOW about why he thinks global warming will be "huge" in the 2008 presidential election.

Interview Excerpts

"People are becoming more and more aware of how the dominance of development and business is altering their lives and in particular their own heritage."

"The fundamental question [is]: What are we going to develop for our survival and what are we going to preserve for our survival?"

"We sloganeer about how important preservation is but it's not shown up in our policies."

"I believe the American people care a lot about the environment."

"What does he know, he's an actor? And I had to live with that one until Reagan got elected, and that took care of that argument."

About Robert Redford

Robert Redford is an actor, producer, director, and environmentalist. Redford's interests in conservation and the environment began in the early 1970s and he has served for close to 30 years as a Trustee of the Board for the Natural Resources Defense Council. He has received numerous awards for his environmental work.

Redford won the Best Director Academy Award for his feature-directing debut, "Ordinary People." He was also given an honorary Academy Award for his achievements as an actor, director, producer, and creator of the Sundance Film Festival, founded in 1981.

His breakthrough as a star came in Neil Simon's "Barefoot in the Park," first on Broadway and then in the 1967 screen version. He currently resides in Sundance, Utah.

Related Links

NOW: The Unforeseen

NOW: The Heat Over Global Warming

NOW: How Green?

NOW: A Fish Tale

Sundance Channel: The Green

The Unforeseen: Film Site

NOW Topic Search: Environment/Energy, Interviews

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