Secrets of Selfridges

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Two words are synonymous with Selfridges: luxury and London. However, Selfridges was the brainchild of an American, Harry Gordon Selfridge. The real, flamboyant Mr. Selfridge brought about a complete revolution in the way Londoners shopped, introducing a new American retail model that made shopping less a practical pursuit and more of a luxurious adventure.

Providing Support for PBS.org

Providing Support for PBS.org

About the Show

On London’s world famous Oxford Street, Selfridges department store stands out as a neo-classical landmark. A fact most of its customers don’t realize is this iconic British institution was built by an American – and until he built it, the street was an undesirable back-water. This is just one of many amazing secrets hidden in the story of Selfridge and his department store.

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