EXTRA LIFE: A SHORT HISTORY

OF LIVING LONGER

HOW COLLECTIVE EFFORTS DOUBLED THE HUMAN LIFESPAN 

EXTRA LIFE: A SHORT HISTORY OF LIVING LONGER examines the science and medical innovations that conquered some of the deadliest diseases and doubled life expectancies across the globe. Set in the context of today’s COVID-19 crisis, this new four-part health documentary series explores lessons learned from previous global pandemics, including smallpox, cholera and the Spanish flu.

Best-selling author Steven Johnson and historian and broadcaster David Olusoga guide viewers across 300 years of medical innovation, all while introducing today’s unsung heroes tackling COVID-19 and other public health threats. Continue reading to learn how your brand can sponsor this public health documentary series, or discover additional marketing opportunities in the PBS Science & Nature sponsorship package.

PREMIERES

Subject to change

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PBS Health Documentary Series host David Olusoga, historian and broadcaster. Photo by ©Nutopia.

Series host David Olusoga, historian and broadcaster. Photo by ©Nutopia.

Sponsor the Program

Sponsoring EXTRA LIFE: A SHORT HISTORY ABOUT LIVING LONGER delivers your brand’s message to a large, engaged audience.

Sponsorship opportunities include:

Broadcast
Reach engaged viewers with 15- or 30-second on-air spots per broadcast
Digital
Extend your sponsorship reach with :15 or :30 pre-roll available across desktop, OTT and mobile platforms and digital display on show website

Share Your Brand’s Story

Sponsor EXTRA LIFE: A SHORT HISTORY ABOUT LIVING LONGER to reach audiences interested in health, science and innovation. PBS Science & Nature viewers are:

60%

more likely to buy natural products because they are concerned about the environment [1]

52%

more likely to be willing to give up convenience in return for a product that is environmentally safe [1]

50%

are willing to pay more for a product that is environmentally safe [1]

76%

are interested in finding out how they can help the environment [1]

79%

say that the government should pay more attention to environmental issues [1]

21%

more likely to feel that they are more environmentally conscious than most people [1]

Align Your Brand with Extra Life: A Short History About Living Longer
Contact us to learn how you can achieve your marketing and branding goals by sponsoring this anticipated PBS health documentary series.
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DISCLAIMER | Program titles, broadcast dates and talent subject to change at any time.
Source: 1. 2019 MRI Doublebase.