American Voices: Dan Ariely
Clip: Season 3 | 3m 22s
Dan Ariely, professor of psychology and behavioral economics at Duke University, talks about why saving money is so difficult for many people and how simple changes in policy can make it easier to do. Ariely is the author of The Upside of Irrationality, Predictably Irrational and The (Honest) Truth About Dishonesty.
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