Viking Renews Sponsorship of MASTERPIECE on PBS
2021 Marks 10th Anniversary as Sponsor
Boston, MA; August 11, 2021—MASTERPIECE has announced that Viking has signed on for an additional two years as a national corporate sponsor for the popular PBS series. This year marks the tenth anniversary of Viking’s sponsorship, which began in 2011.
Speaking at the Television Critics Association Press Tour, MASTERPIECE executive producer Susanne Simpson said, “Viking has been an ideal partner whose unwavering support during the past ten years has been critical to MASTERPIECE’s success. We’re thrilled that Viking has decided to partner with us for another two years.”
“Our decade-long relationship with MASTERPIECE has been one of shared values and tremendous growth,” said Richard Marnell, Executive Vice President of Viking. ”Together with MASTERPIECE, we engage with people who care deeply about the arts, history, culture and exploration—and we are proud and honored to continue our relationship for more years to come.”
Celebrating its 50th year, MASTERPIECE is the longest primetime drama on television and is presented on PBS by GBH Boston.
