The :30 Second Candidate
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7 What do you really not want to see in a political commercial this year?

BOB SQUIER replies:

It has been something I'm proud of that no candidate in any spot I've made in over thirty years, has his coat hooked over his finger and then hooked over his shoulder as they do in so many political ads. No stick tossed out into the water for the dog to go and swim after and then bring it back to master because I've rubbed hamburger on his hands and he's the logical person for that dog to bring it back to. Only maybe four or five flags per spot, you know, and after that, at least our flag. You know, those kinds of things.

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