Faces in the Crowd: "Berries! Berries!! Strawberries!!!"
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Man selling berries "Berries! Berries!! Strawberries!!!"
A large number of Italian immigrants went into the fruit business, getting their start as street peddlers or fruit stand operators. As they found success, they moved into storefronts or into the wholesale business, forming networks with Italian immigrant farmers working in the South and in California.