interview > romm > romm 26 Romm 26 (1:10) Topic(s): Alt Vehicles / Auto Industry / Future Transport User Comments © WGBH Educational Foundation Please watch the clip first. If you plan to use it, review the Rules of Use, then click on the download button.   This clip is licenced under a Creative Commons Attribution Noncommercial 3.0 Unported License. Video Transcript
Well, there is a chicken-and-egg problem where, until the
vehicle is attractive enough to be bought in large numbers, it's only
made kind of special custom manufacturing, which is quite expensive. So early
on, these alternative-fuel vehicles are very expensive, and that discourages
people from buying them. So you have to figure out a way to increase sales
incrementally, to increase technology improvements incrementally. That's
why I tend to think we're going to see this two-phase transition: to
hybrids and then from hybrids to plug-in hybrids. I think that's what
we're going to see in the future.
I think that, you know, it is hard to have a revolution
in cars overnight, because "A," people keep their cars for 20
years; car factories last, you know, two to three decades. We have a fueling
infrastructure of gasoline that was built over the course of many decades and
it has been paid off long time ago and it is delivering gasoline very cheaply.
So to deliver an alternative fuel other than gasoline is no mean feat. Someone
has got to build fueling stations for an alternative fuel or else it just
won't become popular with the public.
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Created April 2008
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