By the end of the week, Patterson is throwing away all the broken
and unusable products. They include, presumably, some of the cups
he botched on the assembly line. Acknowledging the "great nervousness"
at the factory, he confesses, "I've had my eyes opened in an
amazing way to what people like Yvonne and Karen actually think
and feel. I would've never known that, really, through the normal
systems of management communication."
But the bottom line's still the bottom line. And Patterson apparently
earned his keep, stoking the fires of "progress" and favoring
robots over humans. According to Waterford-Wedgwood's corporate
Web site, the company earned record profits in 2000. Patterson retired
from his CEO post last year. He remains with Wedgwood as a non-executive