KEEPING UP WITH THE JETSONS:
Making Lives Better Through Innovation
Irene B. Rosenfeld
Chairman & CEO, Kraft Foods, Inc.
Irene B. Rosenfeld, 53, was appointed Chief Executive
Officer of Kraft Foods in June 2006. She assumed the additional
post of Chairman in April 2007, following Altria Group's
spin-off of Kraft. Previously, she had been Chairman and
Chief Executive Officer of Frito-Lay, a division of PepsiCo.
Prior to that, she served as President, Kraft Foods North
America, in 2003.
Rosenfeld is a food industry veteran. She began her career
with General Foods in 1981 as Associate Market Research
Manager. She spent more than 20 years with Kraft. During
that time, she advanced in a variety of leadership roles,
spanning numerous Kraft businesses in the U.S., Canada
Early in her career, she served as Associate Product Manager
on Country Time Lemonade. From there, she moved through
successively more responsible positions, driving innovation.
In 1991 she was named Executive Vice President and General
Manager of the Beverages Division. Three years later, Rosenfeld
was named Executive Vice President and General Manager
of the Desserts & Snacks Division.
In 1996, she became President of Kraft Canada, that nation's
largest packaged food company. In 2000, in addition to
her responsibilities in Canada, she was named Group Vice
President, Kraft Foods, and President of Operations, Technology
and Procurement. In February 2001, Mexico, Puerto Rico
and Information Systems were added to her responsibilities.
Among her many accomplishments at Kraft, she led the highly
successfull integration of the Nabisco acquisition. In
addition, Irene has led the restructuring and turnaround
of a number of key businesses. Irene also served on the
senior team that led Kraft's Initial Public Offering
Irene was elected to the YWCA Academy of Women Achievers.
She is past Chair of the Industry Affairs Council for Grocery
Manufacturers of America and Past Chair of the Board of
Directors of the Food and Consumer Products Manufacturers
of Canada. She currently serves on the boards of AutoNation
Inc. and Cornell University.