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Biography: Robert A. (Bobby) Kotick
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"99-44/100ths of the population knows the difference between fantasy and reality."

– Robert A. Kotick,
Activision, Inc.
 

Biography: Robert A. (Bobby) Kotick

Episode 404:
TOYS AND GAMES:
Changing the Way We Play


Featured Guest:
Robert A. (Bobby) Kotick, Chairman and CEO
Activision, Inc.

Robert Kotick has been a Director, Chairman of the Board and Chief Executive Officer of Activision, Inc. since February 1991. In December 1990, Mr. Kotick acquired a controlling interest in Activision with a goal of building the world's leading videogame company. Activision posted net revenues of $1.4 billion for the fiscal year ended March 31, 2005. Headquartered in Santa Monica, California, Activision is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Prior to acquiring his controlling interest in Activision, Mr. Kotick was Chairman and Chief Executive Officer of Four Kids Entertainment, Inc., a public company in the licensing and merchandising business.

He was also a founder of International Consumer Technologies ("ICT") and acted as its President, as well as a Director, from its inception in 1986 to January 1995.

Mr. Kotick currently serves on the Board of Directors of Yahoo (Nasdaq: YHOO). He is also a member of the Board of Trustees for The Center for Early Education and the Los Angeles County Museum of Art.

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