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"As an MBA graduate from Fudan University, one of the most famous business schools in China, I know the value of this series."
– John Hu, China

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CEOology – The Lighter Side of CEOs
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"BET created more African American multimillionaires than any company
in the country."

– Robert L. Johnson,
RLJ Companies, Inc.
 

CEOology – The Lighter Side of CEOs

Each week CEO EXCHANGE includes a segment called the 'Lightning Round,' which delves into the personal likes and dislikes – on or off the clock – of each high-powered guest featured on the program.

Episode 501
BRAND NEW DAY:
Putting the Pizzazz Back Into Xerox and Coke


Featured Guests:
Anne M. Mulcahy
Chairman & CEO, Xerox Corporation

Neville Isdell
Chairman & CEO, The Coca-Cola Company

Lightning Round Video Clip
view  video


Episode 502
SAFEGUARDING THE FUTURE:
Heroes and Villains of the Computer Age


Featured Guests:
Paul S. Otellini
President & CEO, Intel Corporation

John W. Thompson
Chairman & CEO, Symantec Corporation

Lightning Round Video Clip
view  video


Episode 503
BIGGER BANG FOR THE BUCK:
Bringing Value to Middle America


Featured Guests:
Clarence Otis, Jr.
Chairman & CEO, Darden Restaurants, Inc.

Mackey J. McDonald
Chairman & CEO, VF Corporation

Lightning Round Video Clip
view  video


Episode 504
CAPTURING THE CHECKERED FLAG:
Winning Customers Through Savvy Sports Marketing


Featured Guests:
Brian France
Chairman & CEO, NASCAR, Inc.

Gary D. Forsee
Chairman & CEO, Sprint Nextel Corp.

Lightning Round Video Clip
view  video


Episode 505
FEEDING AND FUELING THE WORLD:
Healthier Alternatives for Planet Earth


Featured Guests:
Patricia A. Woertz
Chairman & CEO, Archer Daniels Midland Co.

Robert W. Lane
Chairman & CEO, Deere & Co.

Lightning Round Video Clip
view  video



Episode 506
FROM GLOSS TO GLOSSY:
Taking a Good Look at Looking Good!


Featured Guests:
Cathleen P. Black
President, Hearst Magazines

William P. Lauder
President & CEO, The Estee Lauder Companies

Lightning Round Video Clip

view  video

Episode 507
THIS IS YOUR LIFE!:
Looking at the Big Picture

Featured Guests:

Sir Howard Stringer
Chairman & CEO, Sony Corporation

Brad Anderson
Vice Chairman & CEO, Best Buy Co.

Lightning Round Video Clip
view  video


Episode 508
MAVERICK CEOS:
How to Attract Buzz Rather Than Buzzards!


Featured Guests:
Jeffrey C. Taylor
Founder & CEO, Eons.com
Founder, Monster.com

Kathy Cloninger
CEO, Girl Scouts of the USA

Jeremy Allaire
Founder, Chairman & CEO, Brightcove

Lightning Round Video Clip
view  video


Episode 509
KEEPING UP WITH THE JETSONS:
Making Lives Better Through Innovation


Featured Guests:
Jeffrey R. Immelt
Chairman & CEO, General Electric Co.

Irene B. Rosenfeld
Chairman & CEO, Kraft Foods, Inc.

Lightning Round Video Clip
view  video

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