PBS NewsHour and NPR News Coverage of Republican National Convention Seen by Nearly 18 Million Viewers
Washington, DC (7.22.16) — PBS NewsHour’s joint coverage with NPR of the Republican National Convention reached 17.9 million total viewers (Nielsen Fast Total Audience data) on PBS stations nationwide July 18 – 21, 2016. This marked a 26% improvement on the 14.2 million viewers for the 2012 Republican National Convention coverage on PBS. (*Note, the coverage in 2012 was for three nights, with coverage starting at 7 pm and the coverage in 2016 was for four nights each starting at 8 pm.)
Prime time coverage from 8 – 11pm EDT each night of the 2016 Republican National Convention had an average audience of 1.77 million viewers (P2+) with an average HH rating of 1.2.
From 10-11pm EDT, the average HH rating was 1.3 and the average audience was 1.9 million viewers (P2+). The average ratings for both 8-11pm and 10-11pm windows were consistent with the ratings for PBS NewsHour’s coverage of the Republican National Convention in 2012.
For Thursday, July 21, the 8p-12a broadcast averaged a 1.5 HH rating and a delivery of 2.25 million viewers (P2+) across the 240-minute live duration. The total audience cume projection for the program, based on Nielsen Live + Same Day data, was 6.9 million viewers. From 10-11pm, HH rating was a 1.8 and the average audience was 2.75 million viewers (persons 2+).
Following Republican presidential nominee Donald Trump’s acceptance of the party’s nomination at the RNC, NewsHour and NPR prepare for coverage of the Democratic National Convention next week in Philadelphia.
Prime time coverage starts on local PBS and NPR stations at 8pm EDT each night this week and is scheduled through 11pm. Coverage will be co-anchored by Gwen Ifill and Judy Woodruff, with NPR host Rachel Martin as the podium reporter and NPR’s Susan Davis and NewsHour’s John Yang reporting from the floor. In addition to guest interviews to be announced, Ifill and Woodruff will be joined by NPR’s Mara Liasson, Ron Elving and Domenico Montanaro, among others, and NewsHour regular contributors including syndicated columnist Mark Shields, New York Times columnist David Brooks and Cook Political Report’s Amy Walter.
Gavel-to-gavel coverage will extend to the digital and social platforms for PBS NewsHour, NPR, and PBS. PBS NewsHour will produce round-the-clock convention coverage by providing live video, a live blog, a broad range of analysis, reporting inside and outside the event space in both cities and social media updates for our diverse audiences.
During the conventions, PBS NewsHour’s nightly newscast will be anchored on location by Ifill and Woodruff, with Hari Sreenivasan providing additional reporting in Washington. Sreenivasan will preview the DNC convention on PBS NewsHour Weekend leading up to the start of events on Monday.
About PBS NewsHour
PBS NewsHour is seen by over four million weekly viewers and is also available online, via public radio in select markets, and via podcast. PBS NewsHour is a production of NewsHour Productions LLC, a wholly-owned non-profit subsidiary of WETA Washington, D.C., in association with WNET in New York. Major funding for PBS NewsHour is provided by the Corporation for Public Broadcasting, PBS and public television viewers. Major corporate funding is provided by BNSF, Lincoln Financial Group, MD Anderson Cancer Center, XQ Institute, and 23andMe, with additional support from Alfred P. Sloan Foundation, Carnegie Corporation of New York, the J. Paul Getty Trust, the S.D. Bechtel, Jr. Foundation, the John D. and Catherine T. MacArthur Foundation, the Lemelson Foundation, National Science Foundation, The Rockefeller Foundation, the William and Flora Hewlett Foundation, Ford Foundation, Skoll Foundation, Friends of the NewsHour and others. More information on PBS NewsHour is available at www.pbs.org/newshour. On social media, visit NewsHour on Facebook or follow @NewsHour on Twitter.
NPR connects to audiences on the air, online, and in person. More than 26 million radio listeners tune in to NPR each week and more than 30 million unique visitors access NPR.org each month making NPR one of the most trusted sources of news and insights on life and the arts. NPR shares compelling stories, audio and photos with millions of social media users on Facebook, Twitter, Instagram, Pinterest, YouTube and Snapchat; NPR News and NPR One apps, online streaming, podcasts, iTunes radio and connected car dashboards help meet audiences where they are. NPR’s live events bring to the stage two-way conversations between NPR hosts and the audience in collaboration with the public radio Member Station community. This robust access to public service journalism makes NPR an indispensable resource in the media landscape.
About WETA, Washington, DC
WETA Washington, D.C., is one of the largest producing stations of new content for public television in the United States. WETA productions and co-productions include PBS NewsHour, Washington Week with Gwen Ifill, The Kennedy Center Mark Twain Prize, The Library of Congress Gershwin Prize for Popular Song and documentaries by filmmaker Ken Burns and scholar Henry Louis Gates, Jr. Sharon Percy Rockefeller is president and CEO. The WETA studios and administrative offices are located in Arlington, Virginia. More information on WETA and its programs and services is available at www.weta.org.
About PBS Election 2016
PBS Election 2016 is a year-long, cross-platform initiative that brings together PBS’ news, public affairs, documentary and digital programming to create a comprehensive look at the 2016 election cycle. Acclaimed series PBS NEWSHOUR, FRONTLINE and WASHINGTON WEEK, as well as new and returning series and specials such as THE CONTENDERS – 16 FOR ’16 and AMERICA BY THE NUMBERS, will cover breaking news, provide context for political issues and explore behind-the-scenes stories of the candidates and the election process. PBS Election 2016 also includes a partnership with NPR in which the two organizations will share information across broadcast, radio and digital platforms.