PBS NewsHour unveils faster, sleeker, and more responsive pbs.org/newshour
Washington, DC (October 24, 2017) – PBS NewsHour, the nightly news broadcast on PBS anchored by managing editor Judy Woodruff, recently unveiled the new pbs.org/newshour, an online presentation that better showcases NewsHour’s thoughtful, objective and balanced journalism and better reflects what makes the brand stand out amid a flurry of endless information at user fingertips. The result is a faster, sleeker and better-organized experience that delivers audiences not only what they’re seeking but helps them discover something unexpected.
Over the past five months, PBS NewsHour partnered with Boston-based design firm Upstatement to dig deep into the legacy brand’s identity as a news organization and evaluate its former digital presentation. After a top-to-bottom review, senior leadership from NewsHour’s digital unit including director of product Vanessa Dennis, director of digital Travis Daub, and senior developer Stephan Rohde and a team from Upstatement, identified goals for the new design as well as creative visions. The team also convened an audience panel of NewsHour website users, and in many instances, was able to incorporate its feedback into the final site design.
“The design challenge for the NewsHour was to upgrade the site’s overall aesthetic without scrapping the soul of the brand that viewers have come to know and love,” said Kim Miller, senior designer at Upstatement.
The new site features refreshed typography, a brightened color palette, and modern design values. New formats better distinguish news and commentary, and reporting from the nightly broadcast is better organized and more accessible, as is a new live video collection, site-wide notifications and an always-present live video status that features a steady stream of speeches, news briefings and Congressional hearings.
“We are delighted to offer a refreshed and modern experience online that dovetails with the improvements we have been making on the NewsHour broadcast,” said Sara Just executive producer of the PBS NewsHour and WETA SVP.
The NewsHour team also made considerable security upgrades including being among the first PBS properties to serve most web pages over HTTPS. This change will offer improved privacy and help ensure the authenticity of content. Users will see a lock icon in their browser when visiting PBS NewsHour web pages.
About the PBS NewsHour
PBS NewsHour is seen by over four million weekly viewers and is also available online, via public radio in select markets, and via podcast. PBS NewsHour is a production of NewsHour Productions LLC, a wholly-owned non-profit subsidiary of WETA Washington, D.C., in association with WNET in New York. Major funding for PBS NewsHour is provided by the Corporation for Public Broadcasting, PBS and public television viewers. Major corporate funding is provided by BNSF, Babbel, and Collette, with additional support from Alfred P. Sloan Foundation, Carnegie Corporation of New York, the J. Paul Getty Trust, the S.D. Bechtel, Jr. Foundation, the John D. and Catherine T. MacArthur Foundation, the Lemelson Foundation, National Science Foundation, the William and Flora Hewlett Foundation, Ford Foundation, Skoll Foundation, the Gordon and Betty Moore Foundation, Friends of the NewsHour and others. More information on PBS NewsHour is available at www.pbs.org/newshour. On social media, visit NewsHour on Facebook or follow @NewsHour on Twitter.