Leave your feedback Share Copy URL https://www.pbs.org/newshour/show/media-tackles-sensitive-race-issue-in-2008-election Email Facebook Twitter LinkedIn Pinterest Tumblr Share on Facebook Share on Twitter Transcript This year, media analysts have viewed much of the 2008 primary season through the prism of race. A panel of experts discusses the way the media have covered the issue of race so far this election season. Read the Full Transcript Notice: Transcripts are machine and human generated and lightly edited for accuracy. They may contain errors. GWEN IFILL: Now covering race in the race.Jeffrey Brown has our Media Unit discussion. JEFFREY BROWN: In a very dramatic Democratic primary campaign, one of the most volatile subjects has been race: a black candidate, his appeal to the African-American vote, and his relationship with a controversial pastor; a white candidate appealing to blue-collar voters, particularly older white women.Journalists have observed and shaped the way the story is told. We look now at how the media talk about race with Keith Woods, dean of faculty at the Poynter Institute, a school for journalists in Florida, and co- author of "The Authentic Voice: The Best Reporting on race and Ethnicity," Kathleen Hall Jamieson, director of the Annenberg Public Policy Center at the University of Pennsylvania, and co-author of a new book, "Presidents Creating the Presidency: Deeds Done in Words," and Gerald Seib, managing editor and executive Washington editor of The Wall Street Journal.