By — Colleen Shalby Colleen Shalby Leave your feedback Share Copy URL https://www.pbs.org/newshour/world/google-search-will-reward-encrypted-sites Email Facebook Twitter LinkedIn Pinterest Tumblr Share on Facebook Share on Twitter Google search will reward encrypted sites World Aug 7, 2014 5:34 PM EDT In an effort to make the Internet a safer place, Google will prioritize secure websites in search results, giving a boost to those URLs with an “https” — “s” as in “secure” — over “http.” According to Mashable, 56 percent of websites are encrypted — a topic that took center stage during April’s Heartbleed security flaw revelation. In a blog post Wednesday, Google said that “over the past few months we’ve been running tests taking into account whether sites use secure, encrypted connections as a signal in our search ranking algorithms. We’ve seen positive results, so we’re starting to use HTTPS as a ranking signal.” By rewarding such encrypted sites, Google is essentially encouraging organizations with non-encrypted websites to switch to encryption. The tech company plans to release a set of guidelines helping organizations make that transition. We're not going anywhere. Stand up for truly independent, trusted news that you can count on! Donate now By — Colleen Shalby Colleen Shalby @CShalby
In an effort to make the Internet a safer place, Google will prioritize secure websites in search results, giving a boost to those URLs with an “https” — “s” as in “secure” — over “http.” According to Mashable, 56 percent of websites are encrypted — a topic that took center stage during April’s Heartbleed security flaw revelation. In a blog post Wednesday, Google said that “over the past few months we’ve been running tests taking into account whether sites use secure, encrypted connections as a signal in our search ranking algorithms. We’ve seen positive results, so we’re starting to use HTTPS as a ranking signal.” By rewarding such encrypted sites, Google is essentially encouraging organizations with non-encrypted websites to switch to encryption. The tech company plans to release a set of guidelines helping organizations make that transition. We're not going anywhere. Stand up for truly independent, trusted news that you can count on! Donate now