By — John Yang John Yang By — Kaisha Young Kaisha Young By — Andrew Corkery Andrew Corkery Leave your feedback Share Copy URL https://www.pbs.org/newshour/show/new-book-dirtbag-billionaire-tells-story-of-patagonias-unconventional-founder Email Facebook Twitter LinkedIn Pinterest Tumblr Share on Facebook Share on Twitter Audio Surveys consistently rank Patagonia as one of the most reputable brands in America, not just for its outdoor gear, but also for being good environmental stewards. The story of both the company and its iconoclastic founder is told in a new book, “Dirtbag Billionaire: How Yvon Chouinard Built Patagonia, Made a Fortune, and Gave It All Away.” John Yang speaks with author David Gelles for more. Listen to this Segment Watch Watch the Full Episode PBS NewsHour from Dec 14, 2025 By — John Yang John Yang John Yang is the anchor of PBS News Weekend and a correspondent for the PBS News Hour. He covered the first year of the Trump administration and is currently reporting on major national issues from Washington, DC, and across the country. @johnyangtv By — Kaisha Young Kaisha Young Kaisha Young is a general assignment producer at PBS News Weekend. By — Andrew Corkery Andrew Corkery Andrew Corkery is a national affairs producer at PBS News Weekend.