Oct 29 Watch How Campaigns Amass Your Personal Information to Deliver Tailored Political Ads Political advertisers now have unprecedented access to online browsing data, and the presidential campaigns are using gathered information to slice and dice the electorate and engage with voters on issues that are most relevant to their lives. Hari Sreenivasan reports… Continue watching
Oct 19 Watch Campaigns Speak to Growing Hispanic Population Through Spanish-Language Media Campaigns Speak to Growing Hispanic Population Through Spanish-Language Media… Continue watching
Oct 15 Watch Super PACs Wage Political Ad Wars with Hundreds of Thousands of TV Spots Super PACs Wage Political Ad Wars with Hundreds of Thousands of TV Spots… Continue watching
Sep 24 Watch Political Ad Spending Doubled in 2012, More Drastically in Battleground States Political Al Spending Doubled in 2012, More Drastically in Battleground States… Continue watching
Oct 11 Watch Outside Groups Spend Big on Campaign Ads Third-party groups on both sides of the political aisle are spending big on advertising this fall - but not at the same rate. Judy Woodruff talks with Evan Tracey, founder of the Campaign Media Analysis Group, for details. Continue watching