Outreach - Tools

To help outreach participants optimize their impact, TO OUR CREDIT's staff has prepared an array of tools which can be used locally:

PRESS KITS, containing:

· Sample press release for TO OUR CREDIT
· Overview of both hours of TO OUR CREDIT
· Contact list of leading organizations in the field
· Facts and quotes about the issues
· Stories from TO OUR CREDIT

OUTREACH TOOLKITS, with guidance on:

· Building media skills
· Working with PBS stations
· Obtaining a proclamation
· Working with local newspapers
· Generating radio coverage
· Holding a press conference
· Hosting a trade fair
· Staging other events

ADDITIONAL PRINTED RESOURCES, including:

· Policy Menu for State & Local Officials
· AEO Policy Paper
· TO OUR CREDIT Viewer's Guides

SCREENING VIDEOTAPES, such as:

· A short preview of TO OUR CREDIT
· TO OUR CREDIT, Part One
· TO OUR CREDIT, Part Two
· FACES OF MICROCREDIT, an educational
video