♪ Andrew Castle: Borg was sex personified.

The guy was unbelievable.

I mean, his body, his clothing, his hair.

You ask Sue Barker [Chuckles] about Bjorn Borg.

Interviewer: Did you fancy him?

Sue Barker: I did back then, but he was, like, in a different league.

I mean, he wouldn't have looked at me.

When you saw who was looking at him, trust me, he wouldn't have looked at me.

Borg, voice-over: I would lie if I said I don't like it, but I don't need attention.

Definitely not.

That's not me.

Reporter: Bjorn Borg is locked in the dressing room, unable to walk about, lest he be mobbed by teenyboppers.

Narrator: Growing up as an only child at his parents' grocery store near Stockholm, young Borg became a tennis sensation, representing Sweden at 15 and winning Junior Wimbledon a year later.

Borg: I gave 100% to tennis-- practice, sleeping, eating, playing matches.

That's what I did for so many years.

Nothing else.

[Cheering and applause] Maskell: Taylor versus Borg.

Narrator: Borg made the quarterfinals at Wimbledon in '73 against esteemed Brit Roger Taylor.

♪ [Applause] Narrator: Borg narrowly lost in five grueling sets with his impressive display prompting a Wimbledon first.

Announcer: And even on the Centre Court, we've got the teenagers rushing on.

I've never seen this before in my life.

Quite unbelievable.

Borg, voice-over: I hope I was popular for my tennis, that I play good tennis because that's the most important thing.