
Bookmark Bev Inspires Young Readers
Clip: Season 4 Episode 49 | 3m 56sVideo has Closed Captions
Louisville woman creates bookmarks that encourage reading.
A 95-year-old woman in Louisville has been making bookmarks for children for to encourage reading and literacy. Beverly Leifer, also known as "Bookmark Bev," has been making them for 35 years.
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Kentucky Edition is a local public television program presented by KET

Bookmark Bev Inspires Young Readers
Clip: Season 4 Episode 49 | 3m 56sVideo has Closed Captions
A 95-year-old woman in Louisville has been making bookmarks for children for to encourage reading and literacy. Beverly Leifer, also known as "Bookmark Bev," has been making them for 35 years.
Problems playing video? | Closed Captioning Feedback
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Learn Moreabout PBS online sponsorshipA 95 year old woman in Louisville has been making bookmarks for children to encourage reading and literacy.
Beverly Laffer, also known as Book Mark Bev, has been making them for 35 years.
Meet her and tonight's Arts and culture segment we call Tapestry.
I have a grandson when he was just a little boy to starting school.
His family sent the books down and said, Teach him how to read.
He's having trouble.
And he would throw the books down and say, I just can't do that.
I just can't.
I don't see it.
Right.
And we found out later he was dyslexic.
I saw how he struggled and had such a hard time getting through school, college and everything.
It's not a matter of being dumb, it's just an impairment that you have.
And I decided that I was going to do something in a steady or a steady but in the study or get me, I just had to put the three together and create something where it would be useful to children who had trouble reading, the children who were in the schools, especially the ones that are there to learn to read.
I have an arrangement with them that the teacher tells them they have to earn the book.
They can't just walk up and be given a bookmark.
They have to show improvement in their reading first.
And so that's the carrot and stick approach.
In order to get a mark, you have to show improvement.
I have given a lot of book marks to marriage in school.
The whole school are all children who have trouble reading, and I consider it an honor to be able to give to them because anybody who can overcome something like that, even like Helen Keller, is amazing.
And I think they deserve anything you could do for them.
So I started making fancier and fancier and fancier bookmarks.
And lo and behold, when Cody came around, I made some call these bookmarks, and I gave out about 100 of them.
This is how they start out.
You glue two pieces of cardstock together.
This takes 4 hours, by the way.
I put I used the doilies we get from our soup in our desserts.
I cut out the center part and I cut out the fancy part and use that on the front in the back.
And then I put flowers and things around it.
It has an organic design on it.
It takes an hour to make it a piece of paper in here.
And the kids like these.
I try to make things that appeal to children glittery and childish and so on.
I'd love to have somebody take it over and I don't want just somebody to take it over and make a profit out manner always free.
I never charged for anything and I brought my own supplies and everything.
But I think that I want somebody who's really dedicated to literacy.
And these are children are adults or anybody who needs.
So, you know, I hand a hand up to it, learn to read.
I just hope that people get the same enjoyment that I get out of making these things for people who need a job and who, like, don't.
I just think that it is It's nice when you can do something for somebody else just because you want to do it.
Kudos to Miss Bev.
Beverly's friends and family have taken her bookmarks with them on their travels around the world, distributing them to different charities and organizations.
She keeps a map tracking all of the places where they've been given out, and two of her bookmarks made their way to a prestigious destination, the Smithsonian in Washington, D.C., where they were featured in an exhibit.
Kudos to her.
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