
Bowling Green Home to America's Sports Car
Clip: Season 4 Episode 30 | 3m 17sVideo has Closed Captions
The National Corvette Museum's new CEO talks about what the attraction means for the region.
The state's third-largest city is home to America's sports car. The National Corvette Museum welcomes hundreds of thousands of guests a year. Laura Rogers talked to new president and CEO Bryce Burklow about what the attraction means to the greater South-Central Kentucky area.
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Kentucky Edition is a local public television program presented by KET

Bowling Green Home to America's Sports Car
Clip: Season 4 Episode 30 | 3m 17sVideo has Closed Captions
The state's third-largest city is home to America's sports car. The National Corvette Museum welcomes hundreds of thousands of guests a year. Laura Rogers talked to new president and CEO Bryce Burklow about what the attraction means to the greater South-Central Kentucky area.
Problems playing video? | Closed Captioning Feedback
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Learn Moreabout PBS online sponsorshipThe state's third largest city is home to Western Kentucky University, where we will bring you our show the next three evenings.
It is also home to America's sports car, the Corvette.
The National Corvette Museum welcomes a couple hundred thousand guests a year.
We talked to new president and CEO Bryce Burke about what the attraction means to the greater South Central Kentucky area.
You can't miss it driving down I-65.
We're proud of it.
It's one of the first things people see when they come into Warren County.
The Sky dome beckons visitors to the National Corvette Museum.
It's truly just to get people's attention, to be iconic and have people come in off the road and say, what's in there?
What's inside is a celebration of the history, fascination and culture surrounding America.
Sports car.
The National Corvette Museum is deeply woven into the history of Bowling Green.
Over the past three decades, the museum has introduced millions of people to the corvette and southern Kentucky.
Today, it welcomes more than 200,000 guests a year, plus another 50,000 to NCA motorsports Park.
And that runs deep.
That's jobs.
That's industry.
And that's just connection with people all over the entire world getting to come see our beautiful community.
It's home to both permanent and rotating exhibits.
With the newest additions, the sky wall that displays video on a screen spanning 270ft inside of our SkyDome.
We have almost a 300ft long LED screen where we can tell stories and really make the content interactive.
Today, the Sky wall tells the story of how that Corvette is woven into American pop culture.
So we have star cars.
We have Paisley's car.
We have cars for movies.
We're about to have the car from Star Trek.
We have astronaut cars.
So we actually play movies and clips that relate to the car or the cars actually featured in From Barbie to Betty Boop and Eminem's.
The Corvette has been at the center of pop culture, capturing the imagination of the public and photographers like Richard Prince.
His collection currently on display here.
And so as you walk through that space, there's beautiful photos of court racing along with some of the race cars he photographed.
And then we also have our McMichael Family Education Gallery, which is a very large space that focuses on Stem and education.
The museum also hosts special events, including its yearly anniversary celebration.
Coming up later this month.
What I've grown to love is community and the individuals we get to meet and interact with every single day.
Last economic study, conducted in 2022 showed significant impact to the community at large, and during that time we had over 200,000 guests.
We know for a fact about $35 million was put into the economy through hotels, restaurants and shopping.
And then when you start counting the business operations for the museum, that number is closer to 85 million.
The National Corvette Museum, now looking ahead to the future and a vision that aims for strategic and meaningful growth.
Being able to bring new people into the community and get them excited about Corvette and American manufacturing.
It means the world to us.
Located just across the highway from the museum, the General Motors Assembly plant in Bowling Green has exclusively made the corvette theirs since 1981.
They make close to 43,000 of them last year.
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