Digging Deeper

Branding and Brand Identity in Higher Education

Season 6 Episode 6 | 26m 46s | Video has closed captioning.

Penn State President Eric Barron and guests talk about how universities advertise and the challenges of building a brand for an institute of higher education.

Aired: 02/23/20

Rating: NR

Problems Playing Video? | Closed Captioning

Digging Deeper is a local public television program presented by WPSU.