NJ Spotlight News
Campbell’s to stop using artificial food dyes
Clip: 9/9/2025 | 1m 32sVideo has Closed Captions
The Camden-based food giant says it already uses natural dyes in most of its products
Campbell’s, the Camden-based food giant, announced it will remove all artificial food dyes from both food and beverages by August 2026. Some of the affected brands include V8 Splash, Stella D’oro cookies and Lance crackers. The Campbell’s Company says it already uses natural dyes in the majority of its products.
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NJ Spotlight News is a local public television program presented by THIRTEEN PBS
NJ Spotlight News
Campbell’s to stop using artificial food dyes
Clip: 9/9/2025 | 1m 32sVideo has Closed Captions
Campbell’s, the Camden-based food giant, announced it will remove all artificial food dyes from both food and beverages by August 2026. Some of the affected brands include V8 Splash, Stella D’oro cookies and Lance crackers. The Campbell’s Company says it already uses natural dyes in the majority of its products.
Problems playing video? | Closed Captioning Feedback
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Learn Moreabout PBS online sponsorshipIn our Spotlight on Business report tonight, Camden-based Campbell's company is the latest to make a pledge around synthetic food dyes and products.
The food giant says it will remove all artificial colors from both food and beverages by August 2026.
Some of the affected brands include Goldfish, V8 Splash, Stelladoro Cookies, and Lance Crackers.
But Campbell says the move is nothing new for the company.
It already uses natural dyes in a vast majority of products.
Goldfish crackers, for example, have used colors sourced from plants for about 15 years now.
The redfish, those are made using a combo of beet juice and paprika.
The manufacturer pointed to the fact, though, that people are increasingly looking for healthier options with simpler, recognizable ingredients and joins other companies like Kraft, General Mills and Nestle, who made similar pledges under pressure from the White House and HHS Secretary Robert F. Kennedy Jr. Any products with synthetic dyes will be moved off the shelves as inventory clears.
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