Fair and Lovely
12/10/2018 | 2m 53sVideo has Closed Captions
FAIR AND LOVELY, a film by Jensine Raihan.
Cutting remarks from her mother send a teenage girl on a quest to change her appearance. Bombarded by media messages that reinforce the notion that lighter skin means prettier, the girl slathers on a product that claims to make her “white before you know it” until she comes to a breaking point.
Problems playing video? | Closed Captioning Feedback
Problems playing video? | Closed Captioning Feedback
Muslim Youth Voices is a production of the Center for Asian American Media. Funding provided by the Doris Duke Foundation for Islamic Art's Building Bridges Program and the Corporation for Public Broadcasting.
Fair and Lovely
12/10/2018 | 2m 53sVideo has Closed Captions
Cutting remarks from her mother send a teenage girl on a quest to change her appearance. Bombarded by media messages that reinforce the notion that lighter skin means prettier, the girl slathers on a product that claims to make her “white before you know it” until she comes to a breaking point.
Problems playing video? | Closed Captioning Feedback
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Providing Support for PBS.org
Learn Moreabout PBS online sponsorship♪ ♪ WOMAN: (music stops) MAN (on computer): Have you ever felt dark and ugly?
Do you want to be lighter and prettier?
Then you should try Lovely and Fair.
Apply generously throughout the face and hands, and you will be white before you know it.
Lovely and Fair: because life should be fair.
♪ WOMAN (on TV): For a continuously fresh look.
24-hour wear... ♪ For a continuously fresh look.
24-hour wear... For a continuously fresh look, 24-hour wear... (TV ad audio distorting) MAN (distorted): Have you ever felt dark and ugly?
(echoing): Dark and ugly?
♪ (distorted, echoing): Dark and ugly?
And you'll be white before you know it.
And you'll be white before you know it... White before you know it... Do you want to be lighter and prettier?
Do you want to be lighter and prettier?
♪ (music distorting, ad audio echoing) (gasps) (sighs) ♪
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Muslim Youth Voices is a production of the Center for Asian American Media. Funding provided by the Doris Duke Foundation for Islamic Art's Building Bridges Program and the Corporation for Public Broadcasting.