>> I'M REGINA MITCHELL.

>> I'M SHIRLEY MIN.

ON YOU OUGHTA KNOW.

A LOCAL ENTREPRENEURS IDEA GETS A BIG BOOST FROM SOME FINANCIAL BACKERS.

>> WE LEARN MORE ABOUT A PHILADELPHIA ORGANIZATION HELPING SONGWRITERS BE THEIR BEST.

>> AND WHAT DOES LOCATION HAVE TO DO WITH WEATHER FORECASTING?

WE GO IN SEARCH OF ANSWERS.

>> PLUS, THE VACCINE ROLLOUT IS PICKING UP THE PACE.

LEARN WHY YOU MAY WANT TO GET ONE SOONER THAN LATER.

♪ WELCOME TO THE SHOW.

>> THANKS FOR TUNING IN.

WE ARE HAPPY TO BE BACK IN THE STUDIO.

IT LOOKS LIKE WE ARE GOING TO BEGIN BACK TO SOME KIND OF NORMALCY SOON.

>> NOW THAT MORE PEOPLE ARE FINALLY GETTING THE COVID-19 VACCINE.

BUT THERE IS STILL SOME PEOPLE PARTICULARLY IN BLACK AND BROWN COMMUNITIES WHO DO NOT TRUST THE VACCINE AND ARE WILLING TO TAKE THEIR CHANCES.

THAT IS WHY SOME DOCTORS ARE MAKING THEM THEIR FOCUS.

>> WE HAVE SEEN IN THE NUMBERS THAT BLACK AND BROWN COMMUNITIES ARE BEING ADVERSELY OR DISPROPORTIONATELY REPRESENTED IN THE DISEASE AND UNFORTUNATELY IN DEATH.

♪ >> ALTHOUGH BLACKS, HISPANICS AND NATIVE AMERICAN PEOPLE ARE ALL ABOUT FOUR TIMES MORE LIKELY TO BE HOSPITALIZED AND NEARLY THREE TIMES MORE LIKELY TO DIE OF COVID-19 THAN WHITE PEOPLE, THE CDC REPORTS ONLY 5.4% OF BLACK PEOPLE HAVE RECEIVED THE FIRST VACCINE DOSE.

COMPARED TO 60% OF WHITE PEOPLE.

THE REASON?

THEY VARY.

SOME SITE A LONG HISTORY OF DISTRUST WITH THE MEDICAL SYSTEM.

OTHERS, A LACK OF ACCESS TO HEALTH CARE.

FOR PHYSICIANS LIKE DR. GOLDMAN, THEY ARE WORKING TO BRIDGE THE GAP BY PARTNERING WITH CHURCHES AND OTHER ORGANIZATIONS TRUSTED IN UNDERSERVED AREAS.

>> WE WILL COME INTO YOUR COMMUNITY SO WE CAN SERVE OUR POPULATION IN YOUR COMMUNITY SO PEOPLE TRUST THE SITUATION THEY ARE IN TO GO AND GET THE VACCINE.

WE ELIMINATE THOSE BARRIERS FOR ACCESS TO GETTING THE VACCINE E CARRY -- >> LIKE THE BLACK DOCTORS CONSORTIUM AND MAINLINE HEALTH, THERE ARE STILL THOSE DEMANDING ANSWERS BEFORE THE NEEDLE.

CAN YOU TELL US, IS IT SAFE OR IS THERE A REASON PEOPLE SHOULD BE CONCERNED?

>> ALL OF THE STUDIES DEVELOPED A SAFETY PROFILE.

IT WAS RATED A 95%, WHICH IS CONSIDERED REMARKABLE AMONG THE USE OF VACCINES.

SIDE EFFECTS IS IMPORTANT TO DETERMINE SAFETY.

SIDE EFFECTS WERE SIMILAR TO WHAT YOU WOULD GET WITH A FLU VACCINE WHERE YOU MAY HAVE SOME SORENESS AND BODY ACHES.

THAT WE CONSIDER TO BE AN EXCEPTIONALLY SAFE.

>> HAS MORE STRAINS OR MUTATIONS EMERGE AROUND THE WORLD, TALKS OF A SECOND BOOSTER SHOT ALSO HAVE PEOPLE CONCERNED.

>> THESE VARIANTS COME OUT, THEY WILL TWEAK THE VACCINES A LITTLE IF IT DOES NOT APPROPRIATELY ADDRESS IT TO MAKE SURE THE VACCINE ATTACKED THESE NEW VARIANTS AND THOSE WOULD BE THROUGH A BOOSTER.

EITHER YOUR IMMUNITY WOULD NOT LAST FOR A LONG TIME ARE YOU GET A NEW VARIANT, THAT IS NOT APPROPRIATELY ADDRESSED.

WHEN YOU GET THE VACCINE, THERE IS A CDC WEBSITE THAT YOU CAN REGISTER.

THIS ALLOWS US TO REPORT ANY ADVERSE EFFECTS YOU ARE HAVING.

YOU WILL GET A PUSH NOTIFICATION USUALLY THROUGH YOUR MOBILE DEVICE.

IT WILL GO SEVERAL DAYS AND SEE IF YOU ARE DOING WELL.

BY CAPTURING THAT DATA, WE HAVE A MUCH GREATER POOL OF PEOPLE AND INFORMATION WE CAN SHARE AND GET INFORMATION ABOUT HOW THE VACCINES WORK.

>> DOCTORS UNDERSTAND NOT ALL PEOPLE HAVE ACCESS TO SMART PHONES AND COMPUTERS SO THEY SUGGEST YOU VISIT YOUR LOCAL PHARMACY OR YOUR DOCTOR.

>> I KNOW SPRING IS JUST AROUND THE CORNER, BUT WE HAVE HAD SOME CRAZY WEATHER THIS YEAR.

WE WANTED TO KNOW WHAT IS GOING ON AND IF LIVING ALONG THE I-95 CORRIDOR PLAYS A ROLE IN HOW MUCH RAIN OR SNOW WE SEE.

SO WE ASKED AN EXPERT.

>> WE HAVE HAD A VERY ACTIVE WEATHER PATTERN THROUGHOUT THE ENTIRE NORTHERN HEMISPHERE.

WITH IT, EXTREMES WITH LOW TEMPERATURES, HIGH TEMPERATURES, MAJOR STORMS IN SOME AREAS.

LAST WINTER, WHICH WAS RATHER DUMB MIND -- RATHER BENIGN, THE JET STREAM STARED TO THE NORTH -- STAYED TO THE NORTH.

IT WAS MILD IN THE LATITUDE.

THIS YEAR -- ♪ THE JET STREAM HAS GONE WILD IN STANCE.

IT HAS GOTTEN WAVIER.

WITH THAT, IT HAS ALLOWED COLD AIR TO COME IN AND APPOINT SOUTH AND MILD AIR TO GO NORTH.

WHERE THEY CLASH, YOU GET YOUR STORM.

♪ THERE ARE A COUPLE THINGS THAT ARE ACTUALLY A WORK IN PROGRESS.

ONE HAS TO DO WITH WHAT WE CALL THE POLAR VORTEX.

THAT IS NOT ONLY IN THE LOWER ATMOSPHERE WHERE OUR WEATHER GENERALLY DEVELOPS BUT UP IN THE STRATOSPHERE ABOVE THAT, ABOVE JET FLIGHT LEVELS.

WITH THIS WARMING OF THE STRATOSPHERE IN THE POLAR REGIONS BACK IN EARLY JANUARY AND THAT IS OFTEN A SIGN THESE COLD AIR OUTBREAKS ARE GOING TO BREAK LOOSE AND COME INTO THE MIDDLE LATITUDES.

THAT IS THE REAL INTERESTING THING.

WE HAVE SEEN COLD OUTBREAKS LIKE THAT IN TO THE CENTER U.S. BEFORE.

BUT IT WAS THE 3, 4, 5 DAY DURATION OF IT THAT WAS INTERESTING.

A LOT OF SPECULATION ABOUT WHAT THE DIFFERENCE BETWEEN WEATHER AND CLIMATE MIGHT BE IN THAT SITUATION.

♪ I-95 IS A WONDERFUL DEMARCATION POINT FOR METEOROLOGISTS TO DESCRIBE HOW THE WEATHER IS GOING TO BEHAVE IN THE LOWER DELAWARE VALLEY AND SURROUNDING REGIONS.

IT IS A GEOGRAPHIC DEMARCATION.

THE TURNPIKE MIGHT BE ANOTHER ONE, THE PENNSYLVANIA TURNPIKE.

WE OFTEN TALK I 78 AS YOU GO FURTHER TO THE NORTH AND I-80 AS YOU GO FURTHER NORTH FROM THERE.

THEY ARE CONVENIENT WAYS.

I MIGHT ALSO ADD THE GARDEN STATE PARKWAY.

THAT IS OFTEN THE LINE WITH THE SEA BREEZE MAKING IT ONSHORE TO THE PARKWAY.

AS YOU GET INTO THE PINELANDS, IT CAN GET WARMER ON A SUMMER DAY.

WONDERFUL ROADWAYS.

KIND OF MEANINGLESS IN THE OVERALL WEATHER PATTERN.

>> WHILE THE WEATHER MAY NOT HAVE BEEN SO NICE LATELY, ONE GROUP THAT DID NOT MIND THE SNOW BESIDE YOUR KIDS WHERE THE ANIMALS AT THE PHILADELPHIA ZOO.

THE FOLKS AT THE ZOO PUT TOGETHER THIS VIDEO.

ENJOY.

♪ HOW CUTE.

OUR THANKS TO THE PHILADELPHIA ZOO FOR THAT.

ZOO IS OPEN AND YOU CAN FIND A LINK TO THEM ON OUR WEBSITE.

THE ELMWOOD PARK ZOO, THAT HAS GONE TO THE DOGS IN A GOOD WAY.

STARTING THIS MONTH, GUESTS AND THEIR FURRY FRIENDS ARE WELCOME TO VISIT THE NORRISTOWN ZOO ON SELECT DOG DATES.

THE ZOO IS ALSO PLANNING A SERIES OF YAPPY HOURS THAT WILL FEATURE FOOD AND DRINK SPECIALS FOR VISITORS AND THEIR FRIENDS.

IT IS THE FIRST ZOO IN THE COUNTRY TO OFFER A YEAR-ROUND DOG PROGRAM.

TICKETS ARE ON SALE ON THE ZOO'S WEBSITE.

♪ >> THE GREEN GOATS ARE GEARING UP TO GET THERE GRAB ON -- GET THEIR GRUB ON.

TAKE A LOOK.

♪ >> GO ON.

♪ >> I GOT MY FIRST GOAT WHEN I WAS 16.

I READ ABOUT HOW PEOPLE USE THEM OUT WEST TO CLEAR FOR WILDFIRE PREVENTION.

I HAD THIS SCHEME IF COLLEGE DID NOT WORK OUT, I WOULD GET GOATS.

IT WAS NOT SOMETHING I THOUGHT I WOULD BE DOING.

WE DECIDED TO JUMP INTO IT.

IT JUST WORKED OUT.

♪ WE SET UP TEMPORARY ELECTRIC FENCES.

IT IS LIKE A NETTING THAT IS ELECTRIFIED AND WELL GET UP SOLAR PANELS.

WE WILL SET THEM UP WITH SHELTERS IF THEY NEED IT ANYTHING THEY NEED TO STAY HAPPY AND HEALTHY WHILE THEY ARE DOING THE JOB.

WE DON'T EVER HAVE TO FORCE THEM TO DO THE JOB.

IT IS WHAT THEY DO NATURALLY AND THEY ARE HAPPY TO DO IT.

>> GOATS LIKE TO GO FROM ONE THING AND GO OVER TO EAT ANOTHER THING.

THEY NEVER REALLY STAY IN ONE SPOT.

♪ >> WE LIVE NEXT DOOR.

WE HAVE PART OF THE GOAT FAMILY, BRINGING THE GOATS INTO OUR NEIGHBORHOOD.

WHEN HALEY OPENED UP THE GATES AND THEY POUNDED OUT OF THE TRAILER AND IMMEDIATELY WENT TO ALL THE GREENERY.

THEY JUST ATE.

WE HAVE FRIENDS COMING TO SEE THE GOATS.

CHILDREN COMING TO SEE THE GOATS.

IT HAS BEEN A NICE EXPERIENCE.

♪ >> AT SCHOOL, WE HAD TO DO A JOURNAL ABOUT SOMETHING FUN THAT HAPPENED TO US THIS WEEK.

I WROTE ABOUT HAVING THE GOATS.

IT WAS REALLY FUN.

>> ONE OF THEM FOLLOWS ME AS I GO AROUND THE FENCE AND IT IS KIND OF REALLY CUTE.

>> WHAT IS YOUR FAVORITE PART?

>> WHEN THEY BAH.

>> GOATS DO NOT EAT GRASS SO MUCH.

THAT IS A BIG MISCONCEPTION.

IF YOU WANT A LAWNMOWER, YOU HAVE TO LOOK FOR SHEEP.

>> THEY ARE SO PERSONABLE.

WE NAME ALL OF OUR GOATS.

>> POCAHONTAS.

>> REGGIE.

>> THEY ARE JUST LIKE PEOPLE.

>> THEY ARE ALL UNIQUE.

>> THEY HAVE SUCH PERSONALITIES.

MY FAVORITE PART IS THE EXCITEMENT THAT OUR CONSUMERS HAVE.

THEY ARE NATURALLY EXCITED ABOUT IT.

I LOVE COMING OVER AND SEEING PEOPLE'S NEIGHBORS.

THAT MAKES ME EXCITED.

>> A COUPLE JOBS WE COMPLETED WERE DIFFERENT RETIREMENT HOMES WHERE THEY ALL COME OUT AT A CERTAIN POINT OF THE DAY OR JUST SPEND THE ENTIRE DAY WATCHING THE GOATS.

>> I THINK THAT IS AWESOME BECAUSE IT GIVES THEM AN EXPERIENCE THEY MAY NOT HAVE HAD OTHERWISE.

>> I LOVE INTERACTING WITH THEM.

I LOVE GOING OVER AND SCRATCHING THEM LIKE YOU WOULD A DOG.

I LIKE SEEING THE BEFORE AND AFTER EFFECTS.

I GET EXCITED ABOUT THAT.

♪ EVERY JOB AS A VACATION BECAUSE IT IS SOMEWHERE NEW FOR THEM TO GO AND EAT.

IT IS A NEW ADVENTURE.

IT IS A NEW PLACE.

>> EVERYDAY IS LIKE A BUFFET.

SO WHY WOULDN'T THEY LIKE IT?

♪ >> THE JENNINGS ELEMENTARY SCHOOL IN HADDON TOWNSHIP, NEW JERSEY HELPED FOIST THE NAMES OF THE GOATS.

HERE IS HOW YOU CAN GET IN TOUCH WITH THE GREEN GRAZER GOATS.

>> GET YOUR CALENDARS OUT.

HERE ARE SOME THINGS YOU CAN DO YOU WANT TO TAKE NOTE OF.

EASTERN STATE PENITENTIARY IS OPEN TO VISITORS AGAIN.

THE HISTORIC SITE WILL BE OPEN FOR TOURS WEDNESDAY THROUGH SUNDAY AND THERE ARE SEVERAL NEW ADDITIONS.

TICKETS MUST BE PURCHASED ONLINE IN ADVANCE.

THE DELAWARE ART MUSEUM IS EXCITED ABOUT ITS LATEST EXHIBIT COLLECTING AND CONNECTING.

IT IS A DISPLAY OF PIECES MUSEUM HAS BEEN ACQUIRING FOR YEARS.

>> THIS IS AN EXHIBITION OF RECENT ACQUISITIONS, WORKS OF ART WE HAVE ACQUIRED THAT HAVE EITHER BEEN GIVEN TO US OR WE HAVE BEEN PURCHASED OVER THE LAST 10 YEARS.

UNLIKE A NORMAL MUSEUM ESCAPE -- MUSEUM EXHIBIT, THINGS ARE NOT ARRANGED BY CATEGORY.

THINGS THAT WERE CREATED 100 YEARS AGO CAN BE PLACED NEXT TO SOMETHING THAT WAS CREATED A YEAR AGO.

THE IDEA IS TO FIND RELATIONSHIPS BETWEEN WORKS OF ART YOU WOULD NOT USUALLY FIND WHEN WE PLACE THEM TOGETHER.

THE IDEA IS THAT THESE KIND OF UNUSUAL JUXTAPOSITIONS, COMPARISONS OF WORKS OF ART WILL PROVOKE CONVERSATION AND INSPIRATION AND SO ON.

>> AND STARTING TODAY, NEW JERSEY IS BOOSTING CAPACITY LIMITS AT RESTAURANTS, GYMS AND OTHER INDOOR FACILITIES TO 50%.

>> WHAT IS THE ONE THING MISSING?

A DRIVE THROUGH WINDOW.

THE NEW WAWA DRIVE THROUGH NEW JERSEY IS OPEN.

STARTING AT 6:00 A.M., YOU CAN GET YOUR COFFEE AND BREAKFAST FIX AT THEIR DRIVE-THRU LOCATION IN MOUNT HOLLY, NEW JERSEY.

FROM SANDWICHES AND DINNER AVAILABLE.

PA RESIDENTS ARE NOT BEING LEFT OUT EITHER.

THEIR LATEST DRIVE-THRU LOCATION IS UP AND RUNNING ON TRENTON AVENUE IN MORRISVILLE, PA. YOU CAN FIND A LINK FOR MORE INFORMATION ON OUR WEBSITE.

>> A WILD BACK, WE INTRODUCED YOU TO SIMPLY GOOD JARS.

THE PHILLY-BASED CERTIFIED B CORPORATION MAKES DELICIOUS SALADS IN REUSABLE JARS.

FOR EVERY JAR RETURNED, THEY DONATED A MEAL TO THOSE IN NEED.

HOPING TO TAKE HIS BUSINESS TO THE NEXT LEVEL, THE CEO PITCHED THE IDEA TO INVESTORS ON SHARK TANK.

>> MY NAME IS JARED FROM THE GREAT CITY OF PHILLY AND I AM SEEKING $500,000 FOR 7% EQUITY.

>> I WATCHED THE EPISODE.

YOU DID AWESOME.

>> THANKS.

>> WERE YOU NERVOUS?

>> IT WAS SO SURREAL TO WATCH THAT.

I WAS A NERVOUS WRECK.

I GUESS I DID NOT SHOW THAT.

WHICH I GUESS IS A GOOD THING.

BEING IN THAT ROOM ON THAT CARPET IS LIKE THE PERFECT BALANCE OF SUPER INTIMIDATING, SUPER ENERGIZING BELIEVE IT OR NOT BUT KIND OF INSPIRATIONAL.

ONE OF THESE ONCE IN A LIFETIME OPPORTUNITIES.

>> TELL ME HOW THE PANDEMIC AFFECTED YOUR BUSINESS.

>> THE PANDEMIC DRASTICALLY AFFECTED OUR BUSINESS.

THE WHOLE BUSINESS WAS PREDICATED AROUND THIS CAPTIVE CONSUMER IN OFFICES AND HOTELS, PLACES WHERE HEALTHY FOOD WAS NOT AVAILABLE.

ALL OF A SUDDEN ALL THOSE PLACES HAD VACATED.

OUR BUSINESS DISAPPEARED AND WE WERE FORCED TO TAKE A HARD LOOK AT HOW ARE WE GOING TO MOVE FORWARD?

WE REALIZED OUR CUSTOMER WAS NOW AT HOME WORKING FROM HOME.

THEY WERE GOING TO THEIR LOCAL STORE.

WE NEEDED TO MEET THEM.

THAT PIVOT SO TO SPEAK REALLY DROVE US TO RETAIL SHELVES.

>> WHEN YOU SAY IT IS RETAIL, WHAT ARE WE TALKING ABOUT?

>> RIGHT NOW, OUR CUSTOMERS ARE THE RETAIL STORES.

THE GROCERY STORES, CONVENIENCE STORES, ONLINE E-COMMERCE PLATFORMS WHERE OUR CUSTOMERS ARE BUYING OUR PRODUCTS AT A WHOLESALE COST AND RESELLING IT TO THEIR CUSTOMERS.

>> TELL US WHAT YOU GOT ON SHARK TANK.

WHAT YOU WERE AWARDED WITH.

>> THE ASK WAS 500,000 FOR 7%.

WE ENDED UP MAKING A DEAL WITH MARK CUBAN, INCREASE THE EQUITY TO 10%, SAME DOLLAR VALUE AND CALLED A DEAL RIGHT THEN AND THERE.

HERE WE ARE TODAY.

>> ARE YOU GOING TO REMEMBER US WHEN YOU GET YOU?

WILL YOU REMEMBER US LITTLE PEOPLE?

>> I HAVE SET A BEFORE AND I WILL SAY IT AGAIN.

WE ARE A COMPANY AND I'M THE KIND OF PERSON WHO BELIEVES THAT YOU DO NOT GET PLACES BY YOURSELF.

ALL THOSE THAT HELPED US ALONG THE WAY ARE ALWAYS GOING TO BE A PART OF OUR STORY AND WE WILL NEVER BE FORGOTTEN.

WE WILL NOT FORGET YOU.

>> ALL RIGHT.

THANK YOU.

>> YOU HEARD IT.

JARED IS NOT GOING TO FORGET US AT WHYY.

JARED SAYS SIMPLY GOOD JARS WILL BE UP AND DOWN THE EAST COAST AND HE IS EXPANDING WEST.

ANOTHER CHANGE.

INSTEAD OF RETURNING THE JAR, THERE IS A QR CODE ON THE LABEL YOU SCAN.

IF YOU COMMIT TO REUSING OR REPURPOSE IN THE JAR, SIMPLY GOOD JARS WILL DONATE A MEAL FOR THE FEEDING AMERICA NETWORK.

>> DO YOU KNOW SOMEONE WHO LOVES MUSIC, PLAYS AN INSTRUMENT AND DREAMS OF WRITING A SONG ECHO THE PHILADELPHIA AREA SONGWRITERS ALLIANCE, WHICH NURSER'S -- WHICH NURTURES SONGWRITERS AND OFFER SUPPORT MAYBE THE ANSWER.

>> PHILADELPHIA AREA SONGWRITERS ALLIANCE BEGAN IN THE LATE 1980'S.

IT STARTED AS AN ORGANIZATION THAT WAS DEDICATED TO THE SONGWRITER CRAFT.

>> IN ORDER TO JOIN, YOU REALLY JUST HAVE TO BE AN INTERESTED SONGWRITER IN THE AREA.

WE HAVE SOME MEMBERS THAT ARE NOT SONGWRITERS WHO ARE MUSIC APPRECIATORS AND LIKE TO COME TO OUR OPEN HOUSES.

THERE IS NOT REALLY A TYPICAL EVENT BECAUSE WE HAVE A NUMBER OF DIFFERENT THINGS THAT RUN SIMULTANEOUSLY.

THE HOUSE CONCERT SERIES IN ITS 20TH YEAR THIS YEAR.

♪ WE ALSO DO SOME CRITIQUES THROUGHOUT THE YEAR AND DO SOME SHOWCASES IN LOCAL VENUES WHEN WE ARE BACK TO BEING IN PERSON.

WE HAVE DONE SOME ON ZOOM.

WE HAVE ALL DAY LONG EVENTS THAT INVOLVE WORKSHOPS AND THEN AN OPEN MIC IN THE EVENING SHOULD WE STARTED FIRST WITH THE SONG STAFF, HAVING THESE SONG CIRCLES WITH THEMES THROUGHOUT THE DAY.

THE SONG WORKS CAME OUT BECAUSE WE HAD THE DESIRE TO DO MORE HANDS-ON WRITING.

WE WRITE THINGS ON THE SPOT, WORKSHOPS AND EDUCATIONAL WORKSHOPS LIKE FINGERPICKING AND HOW TO PERFORM ON STAGE WELL AND PLAY IN OPEN TUNINGS ON THE GUITAR.

THOSE WORKSHOPS ARE BOTH EDUCATIONAL WORKSHOPS.

>> WE HAVE A VERY SPECIAL EVENT IN WHICH WE ACTUALLY COVER ANOTHER PERFORMER.

THIS IS SOMETHING WE CALLED THE COVER ME PARTY.

IT ALLOWS ALL OF THE MEMBERS TO LEARN AND OTHER MEMBER'S SONG AND TO PERFORM IT.

YOU REALIZE HOW GREAT A SONG IS WHEN YOU HEAR A VERY STRONG SINGER DO IT FOR A VERY STRONG GUITAR PLAYER.

IT BRINGS SOMETHING ELSE OUT.

ONE OF THE REALLY NEAT THINGS IS THE RELATIONSHIPS WE DEVELOP AND THE WAY WE SUPPORT EACH OTHER.

SOME OF US HAVE BEEN TOGETHER FOR 20 PLUS YEARS.

OTHER PEOPLE ARE JOINING JUST IN THE LAST MONTH.

THEY ARE JOINING A WELCOMING AND NURTURING ENVIRONMENT.

IT IS IMPORTANT FOR US TO LISTEN TO EACH OTHER WHEN YOU ARE PLAYING YOUR NEW SONG.

EVERYONE IS LISTENING INTENTLY.

EVEN IF IT IS SIMPLY A PERFORMANCE, WE WANT TO BE FOCUSING.

WE ARE NOT COMPETITIVE.

WE ARE NOT FOCUSED ON WHO IS GOING TO HAVE THE BIGGEST CAREER.

IF YOU HAVE BEEN WRITING SONGS IN YOUR ROOM AND HAVE NEVER PLAYED THEM TO ANYBODY, IF YOU DON'T KNOW HOW TO START, THIS IS THE ORGANIZATION THAT WANTS TO NURTURE YOU TO BECOME COMPETENT ENOUGH TO WRITE SONGS.

>> FOR MORE INFORMATION ON THE SONGWRITERS ALLIANCE, HEAD TO OUR WEBSITE.

>> CALLING ALL CREATIVE STUDENTS.

HERE IS YOUR CHANCE TO GET YOUR WORK RECOGNIZED AND POSSIBLY FEATURED ON WHYY.

WE ARE LOOKING FOR VIDEOS FROM STUDENTS IN PENNSYLVANIA, NEW JERSEY AND DELAWARE FOR OUR YOUTH MEDIA AWARD.

ENTRIES CAN ALSO MAKE IT ON-AIR AS PART OF OUR YOUNG CREATORS STUDIO TV SHOW.

VIDEOS MUST BE SUBMITTED BY MARCH 31.

HEAD OVER TO WHYY.ORG/REWARDS TO GET ALL OF THE DETAILS.

>> THOSE STUDENT ENTRIES AMAZE ME.

>> THE VIDEOS ARE CLEVER, THEY ARE THOUGHTFUL, THEY ARE SO GOOD.

>> SPEAKING OF CREATIVE PEOPLE, OUR COLLEAGUES AT WHYY ARE ALWAYS COMING UP WITH GREAT IDEAS.

>> IT IS JUST LIKE THE TEAM BEHIND CHECK PLEASE, PHILLY TO SERVE UP THE IDEA THAT MAKES US WANT MORE.

>> IT IS SAID THAT GRUYERE WAS FIRST MADE AS FAR BACK AS THE MIDDLE AGES IN THE ALPINE FOOTHILLS IN SWITZERLAND.

THE PROBLEM IS THAT TOWN IS VERY CLOSE TO WHAT IS NOW THE BORDER OF FRANCE AND FRANCE HAS A LOT OF SIMILAR STYLES OF CHEESES.

ON THE OTHERS OF THE ALPS, AUSTRIA HAS THEIR OWN KIND OF GRUYERE CHEESE.

DESPITE GRUYERE EXISTING IN THREE COUNTRIES, THE SWISS VERSION DOMINATED THE INTERNATIONAL MARKET THANKS TO THE SWISS CHEESE MAFIA.

THIS MARKETING AND TRADING ORGANIZATION REGULATED SWISS CHEESE, INSPECTING EVERY PRODUCT BEFORE GIVING A SEAL OF APPROVAL THAT IN SHORT IT'S HIGH QUALITY.

MAKING IT CHALLENGING FOR CHEESE MONGERS TO SELL CHOOSES NOT BACKED BY THE UNION.

IN THE 1930'S, THE UNION BEGAN ADVERTISING FONDUE INTERNATIONALLY AS A WORLDWIDE DINING PHENOMENON, SOLIDIFYING GRUYERE CHEESE WITHIN SWISS CULTURE.

IT WAS THIS WES THAT EARNED THE PGI.

WATCH IT NOW WHYY.ORG/DELICIOUS.

>> KENT COUNTY, DELAWARE IS IMPROVED BOOKMOBILE IS BACK ON THE ROAD.

LET'S TAKE A RIDE.

♪ >> WELCOME TO THE KENT COUNTY MOBILE LIBRARY.

♪ IT OFFERS WI-FI.

IT OFFERS PLACES TO PRINT THINGS OUT.

BOOKS, PERIODICALS.

PEOPLE CAN CHARGE THEIR TABLETS OR THEIR FARM.

THEY CAN RUN OFF A RESUME OR GET DIRECTIONS AND TAKE THEM WITH THEM.

>> I THINK OF A MOBILE LIBRARY LIKE A FUN SIZE.

THAT IS THE MOBILE LIBRARY.

♪ >> WHEN THERE WAS AN ECONOMIC DOWNTURN, WHEN THE FIRST THINGS PEOPLE DID WAS GO BACK ON -- WAS CUT BACK WHENEVER THEIR CABLE WAS.

THEY CAME TO THE LIBRARY INSTEAD.

THIS WAY, WE CAN BRING THE LIBRARY TO THOSE PEOPLE WHO MAY NOT HAVE ACCESS TO TRANSPORTATION THAT WILL BRING THEM TO THE LIBRARY.

>> LOTS OF PEOPLE IN THE PUBLIC HAVE ASKED FOR US TO HAVE THE BOOKMOBILE COME BACK ON THE OTHER ONE WAS OUT OF SERVICE.

PEOPLE ARE LOVING IT.

PEOPLE ARE COMING BACK OUT.

>> THIS WAS THE FIRST TRIP I HAVE BEEN ON.

I WAS HERE EVERY WEEK.

I LOVE GETTING MY BOOKS FOR THE WEEKEND.

>> MAY BE SOME PEOPLE CANNOT TRAVEL TO THE LIBRARY.

YOU CAN BRING IT RIGHT TO THE COMMUNITY.

IT IS SO IMPORTANT.

♪ >> I HAVE PEOPLE WHO COME UP TO ME AND SAY, I CAME TO THE MOBILE LIBRARY WITH MY MOTHER OR MY GRANDMOTHER.

I HAD A GRANDMOTHER COME TO ME RECENTLY AND SAY IT WAS HER MOBILE LIBRARY THAT MADE HER GRANDSON THRILLED TO RITA.

-- TO READ.

♪ >> THERE IS NONFICTION, BIOGRAPHIES, I THINK IT SHOULD REACH THE PEOPLE.

I AM ABLE TO WORK ONE-ON-ONE EASIER INSTEAD OF HAVING A LONG LINE AT THE DESK.

SEE WHAT BOOKS THEY LIKE.

THE INDEPENDENCE OF BEING OUT THERE AND BEING FACE-TO-FACE WITH THE PUBLIC WHO ARE NOT ABLE TO COME INTO THE ACTUAL LIBRARIES THEMSELVES.

>> THIS LIBRARY ITSELF WOULD NOT BE HERE IF IT WERE NOT FOR THE BOOKMOBILE.

IT GREW OUT OF THE DEMAND FOR SERVICES THROUGHOUT THE RURAL AREAS THAT WERE NOT GETTING SERVED BY LIBRARIES.

WE ARE THE PUBLIC'S ACCESS TO LIFELONG LEARNING.

I DON'T THINK THERE'S ANYTHING MORE IMPORTANT THAN MAKING AN IMPACT ON THE COMMUNITY.

IT IS A POSITIVE IMPACT AND A WELCOME IMPACT.

IT IS SOMETHING THEY WANT.

>> I AM GLAD THEY ARE ABLE TO CHECK OUT BOOKS AGAIN AND THE KENT COUNTY LIBRARIES ARE OPEN AGAIN.

HEAD OVER TO OUR WEBSITE FOR INFORMATION.

>> THERE IS SOMETHING ABOUT HOLDING A BOOK IN YOUR HAND IN REACHING THE END THAT IS SO SATISFYING.

>> ABSOLUTELY.

WE HAVE COME TO THE END OF OUR SHOW.

WE ARE HAPPY YOU WERE ABLE TO SPEND SOME TIME WITH US.

>> HOPE TO SEE YOU AGAIN NEXT WEEK.

BYE, EVERYONE.

[CAPTIONING PERFORMED BY THE NATIONAL CAPTIONING INSTITUTE, WHICH IS RESPONSIBLE FOR ITS CAPTION CONTENT AND ACCURACY.

VISIT NCICAP.ORG]