FRONTLINE

FRONTLINE: "Money and March Madness" Preview

Preview: Season 2011 Episode 5 | 2m 20s

Coming Mar 29. Sonny Vaccaro, a former marketing executive at Nike, Adidas and Reebok, helped bring about the rapid commercialization of college basketball, making coaches, administrators and companies rich. Now, Vaccaro is spearheading a class-action lawsuit that aims to ensure that players get a piece of the action.

Aired: 03/29/11

Rating: NR

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Major funding for FRONTLINE is provided by the John D. and Catherine T. MacArthur Foundation and the Ford Foundation. Additional funding is provided by the Abrams Foundation, the Park Foundation, …

Covering Coronavirus

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Covering Coronavirus

As the coronavirus pandemic sweeps the globe, FRONTLINE's teams are on the ground at epicenters of the outbreak, from Seattle to northern Italy, investigating this historic moment. Our podcast takes you inside their reporting.

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