
How Your Brain Makes Economic Decisions
Clip: 5/10/2005 | 10m 3s
How Your Brain Makes Economic Decisions
Paul Solman investigates what really goes on in our heads when we make economic decisions. Researchers are beginning to understand how the pre-frontal cortex, or more often our "lizard brain," drives our decisions in the stock market.
Problems playing video? | Closed Captioning Feedback
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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...

How Your Brain Makes Economic Decisions
Clip: 5/10/2005 | 10m 3s
Paul Solman investigates what really goes on in our heads when we make economic decisions. Researchers are beginning to understand how the pre-frontal cortex, or more often our "lizard brain," drives our decisions in the stock market.
Problems playing video? | Closed Captioning Feedback
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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...