
Matt Doherty, Former UNC Head Coach, Executive Advisor
2/24/2026 | 26m 46s
Executive advisor Matt Doherty shares his strategy for building championship culture in business.
Matt Doherty discusses his evolution from a national champion basketball player and head coach to an executive advisor. He explores three pillars of success—talent, systems and culture—to explain how business owners can apply the discipline of high-level athletics to overcome “lonely at the top” syndrome and drive growth.
Problems playing video? | Closed Captioning Feedback
Problems playing video? | Closed Captioning Feedback
Side by Side with Nido Qubein is a local public television program presented by PBS NC

Matt Doherty, Former UNC Head Coach, Executive Advisor
2/24/2026 | 26m 46s
Matt Doherty discusses his evolution from a national champion basketball player and head coach to an executive advisor. He explores three pillars of success—talent, systems and culture—to explain how business owners can apply the discipline of high-level athletics to overcome “lonely at the top” syndrome and drive growth.
Problems playing video? | Closed Captioning Feedback
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Side by Side with Nido Qubein is a local public television program presented by PBS NC













