Data Mining Creating a Revolution for Campaign Strategy
Clip: 9/14/2012 | 7m 55s
How Data Mining is Causing Analytical Revolution for Campaigns' Victory Strategy
Increasingly, behavior psychology concepts like 'social pressure' can be used not only to get voters out to the polls but getting them to vote for a specific candidate. Hari Sreenivasan talks to journalist Sasha Issenberg about his latest book, "The Victory Lab: The Secret Science of Winning Campaigns.
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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...
Data Mining Creating a Revolution for Campaign Strategy
Clip: 9/14/2012 | 7m 55s
Increasingly, behavior psychology concepts like 'social pressure' can be used not only to get voters out to the polls but getting them to vote for a specific candidate. Hari Sreenivasan talks to journalist Sasha Issenberg about his latest book, "The Victory Lab: The Secret Science of Winning Campaigns.
Problems playing video? | Closed Captioning Feedback
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Four Years After Bailouts, Banks Have Bounced Back
Clip: 9/14/2012 | 11m 54s | Four Years After Bailouts, Banks Have Bounced Back, Still Making Risky Bets (11m 54s)
The Nature of Muslim Protests and the Police Response
Clip: 9/14/2012 | 8m 26s | The Nature of Muslim Protests and Police Response to Disorder (8m 26s)
Post-Convention Politics, Foreign Affairs, and Fed's QE3
Clip: 9/14/2012 | 12m 52s | Brooks and Marcus on Post-Convention Politics, Foreign Affairs, and Fed's QE3 (12m 52s)
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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...