
How Romney, Obama Camps Use Google Ads to Target Voters
Clip: 4/19/2012 | 5m 41s
How Romney, Obama Camps Use Google Search Ads to Target Voters
As part of our ongoing series on how the presidential campaign plays out in social media and on the Web, Jeffrey Brown and journalists Lauren Ashburn and Howard Kurtz of daily-download.com discuss how Google Adwords have changed the way President Obama and Mitt Romney target different demographics based on searches.
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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...

How Romney, Obama Camps Use Google Ads to Target Voters
Clip: 4/19/2012 | 5m 41s
As part of our ongoing series on how the presidential campaign plays out in social media and on the Web, Jeffrey Brown and journalists Lauren Ashburn and Howard Kurtz of daily-download.com discuss how Google Adwords have changed the way President Obama and Mitt Romney target different demographics based on searches.
Problems playing video? | Closed Captioning Feedback
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Major corporate funding for the PBS News Hour is provided by BDO, BNSF, Consumer Cellular, American Cruise Lines, and Raymond James. Funding for the PBS NewsHour Weekend is provided by...