Roy Spence, Co-Founder, GSD&M Idea City
Season 7 Episode 17 | 26m 47s
Evan visits with Roy Spence.
Roy Spence had a new degree in government and no advertising experience when he founded an ad agency with five friends in 1971. Nearly 40 years later, GSD&M Idea City is a lucrative company with a reputation as one of the most innovative and important agencies around. If the firm's name doesn't mean anything to you, their campaigns certainly will, including, "Don't Mess with Texas."
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Problems playing video? | Closed Captioning Feedback
Texas Monthly Talks is a local public television program presented by Austin PBS
Funding provided by HillCo Partners, JP Morgan Chase, The Mattsson McHale Foundation, MFI Foundation, Alice Kleberg Reynolds Foundation
Roy Spence, Co-Founder, GSD&M Idea City
Season 7 Episode 17 | 26m 47s
Roy Spence had a new degree in government and no advertising experience when he founded an ad agency with five friends in 1971. Nearly 40 years later, GSD&M Idea City is a lucrative company with a reputation as one of the most innovative and important agencies around. If the firm's name doesn't mean anything to you, their campaigns certainly will, including, "Don't Mess with Texas."
Problems playing video? | Closed Captioning Feedback
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Texas Monthly Talks is a local public television program presented by Austin PBS
Funding provided by HillCo Partners, JP Morgan Chase, The Mattsson McHale Foundation, MFI Foundation, Alice Kleberg Reynolds Foundation