CEO
Sam Bloom, Camelot Strategic Marketing & Media
Season 12 Episode 9 | 28m 35sVideo has Closed Captions
Bloom details how his firm uses data to target consumers across a broad spectrum of media.
Sam Bloom details ways Camelot Strategic Marketing & Media uses data to target consumers across a broad spectrum of media. Bloom, whose father and grandfather were influential in the ad agency business, says marketing is part of his DNA. Learn how the industry has radically changed since a time when TV, radio and print were the primary focus for advertisers.
Problems playing video? | Closed Captioning Feedback
Problems playing video? | Closed Captioning Feedback
CEO is a local public television program presented by KERA
Sponsored by Executive Education at the Naveen Jindal School of Management UT Dallas, Texas Mutual Insurance, Sewell Automotive Companies and viewers like you.
CEO
Sam Bloom, Camelot Strategic Marketing & Media
Season 12 Episode 9 | 28m 35sVideo has Closed Captions
Sam Bloom details ways Camelot Strategic Marketing & Media uses data to target consumers across a broad spectrum of media. Bloom, whose father and grandfather were influential in the ad agency business, says marketing is part of his DNA. Learn how the industry has radically changed since a time when TV, radio and print were the primary focus for advertisers.
Problems playing video? | Closed Captioning Feedback
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CEO is a local public television program presented by KERA
Sponsored by Executive Education at the Naveen Jindal School of Management UT Dallas, Texas Mutual Insurance, Sewell Automotive Companies and viewers like you.