GARY: Next on "Start Up," we head to Portersville, Pennsylvania, to meet up with Ian Smith, the owner of SurfSUP, a company that offers guided stand-up paddleboarding tours and instruction.

All of this and more is next on "Start Up."

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♪ The first time you made a sale online was also the first time you heard of a town named... MAN: Dinosaur.

We just got an order from Dinosaur, Colorado.

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♪ My name is Gary Bredow.

I'm a documentary filmmaker and an entrepreneur.

As the country continues to recover, small business owners everywhere are doing all they can to keep their dream alive.

So we set out for our tenth consecutive season to talk with a wide range of diverse business owners to better understand how they've learned to adapt, innovate, and even completely reinvent themselves.

♪ This is "Start Up."

♪ Stand-up paddleboarding is a water sport in which a person stands on a floating board and uses a paddle to propel themselves through the water.

Records of early forms of stand-up paddleboarding have been found as early as 3000 B.C.

in Peru, Italy, and China.

But its current form and popularity originated in Waikiki, Hawaii, in the 1940s.

John Achoy was a local Hawaiian surfer, but as he got older, he was unable to get up and down from his board, so he would stand up and paddle out with a canoe paddle to catch the waves, and the style caught on.

Today I'm heading to Portersville, Pennsylvania, to meet up with Ian Smith, the owner of SurfSUP, a company that offers guided stand-up paddleboarding tours and instruction.

From what I understand, Ian also runs a nonprofit organization that uses standup paddleboarding, the art of filmmaking, and digital media as a catalyst to inspire inner city youth.

I can't wait to learn more and maybe give stand-up paddleboarding one more try.

♪ Let's start by learning a little bit about your history and background.

IAN: Yeah, I went to Penn State.

And then after that, I got a job with a company called Geospatial Corporation.

We did pipeline mapping and surveying, and the cool thing about that was I got to travel, so I was on the coastline doing a lot of trade shows and sort of led me to where I am today in a lot of ways.

I went to San Diego for one and decided to take a surf lesson, and I absolutely fell in love with being in the ocean and catching waves and was just enamored with that.

And when I came back to Pittsburgh after those trips, you know, I wanted to find a way to kind of translate that experience to Pittsburgh.

GARY: How is the surfing in Pittsburgh?

IAN: Yeah, the surfing in Pittsburgh was what I thought would be nonexistent, essentially.

GARY: Right.

IAN: But what I realized when I researched, you know, basically surfing inland, there's actually river waves and rapids that you can ride similar that you can in the ocean.

GARY: Wow!

IAN: Yeah, so that's sort of what led me to stand-up paddleboarding.

I wanted to take that experience and find a way to get something similar closer to Pittsburgh.

And at the time, my friend Rob and I were running these rapids and we had no idea what we were doing.

We had nowhere to turn.

So, you know-- GARY: No instruction?

You just got on boards and started rolling out.

IAN: Yeah, that was it.

I think, I think there were two, um, there were like two YouTube videos at the time of people... GARY: Oh, my gosh!

IAN: ...running rapids.

And so we just started doing it.

And I knew, you know, eventually, like this was gonna be something that you saw at every body of water around.

And there was gonna be a need for instruction, and, you know, so people didn't have to learn the way that we did, you know, the hard way.

Basically swimming every rapid in Pennsylvania and, you know, not knowing what we were doing.

Right around this time that I was gonna start SurfSUP Adventures, the company fell on hard times and I was actually laid off... GARY: Oh, wow.

IAN: ...which turned out to be sort of a blessing in disguise because it gave me a perfect excuse to say, "Okay, I'm gonna go for this."

So that was sort of the impetus to start SurfSUP Adventures.

GARY: Take me right back to the very first experience.

IAN: My genius business plan.

It was right around the time when the Groupon thing was happening.

I had enough money saved up for four boards, so I thought I could take out families of four.

I started the Groupon without basically, you know, kind of paving the way for what I was actually gonna do.

I think I listed 11 locations.

GARY: Oh, my gosh.

IAN: Probably 10 out of 11 wouldn't have been, you know, a viable business.

GARY: Yeah.

IAN: I ran the Groupon, and overnight I had, you know, basically customers, so the business was started.

GARY: Wow!

IAN: It was a great way to kind of like get into it without having huge marketing dollars.

Obviously you have to give them a cut.

But, um, basically started overnight.

GARY: How many Groupons did you have to fill?

Or fulfill?

IAN: Yeah, that's a, that's a great question.

Um, wow.

I wish I knew the exact number, but I know, I know it was over 100.

GARY: Oh, my gosh.

IAN: Almost immediately, like in that first week, which of course I was not, with my four boards, equipped for that demand necessarily.

GARY: Mm-hmm.

IAN: But I was able to spread it out.

Luckily for me, everyone wanted to go to the location that ended up being our best location, here at Moraine State Park.

And, yeah, I sort of started from there and just kept, kept rolling.

For me it was sharing my passion.

I didn't have any goals of getting rich off of this or anything like that, and I had really no idea where it would go.

I just wanted to kind of share the excitement and the joy that I was getting out of the sport with other people.

I could have never guessed it, sort of where it led me to.

GARY: Literally almost overnight, you had, you had customers.

IAN: That was it.

That was it.

It was crazy.

And one funny part about that, too.

The state park where I was advertising the tours saw the Groupon, and they gave me a call and, you know, they brought me into the office and said, "Look, you know, there's a process here.

You can't just basically open up shop at our state park."

So luckily for me, they were amazing.

They were so good to me.

GARY: They could have slammed the door in your face and said... IAN: They absolutely could have.

Yeah.

It could have been over kind of day one if it wasn't for, you know, the Pennsylvania State Parks being so, so great.

And I think one of the reasons they were, they were glad to see me come in was that they knew that instruction and doing this safely and in the proper way was important.

They were actually getting calls from people passing on the bridge that goes over the lake.

People were calling 911 because they thought paddleboarders were overturned sailboats at the time, and paddling in.

GARY: Oh, my gosh.

IAN: Which was kind of funny.

So they were glad to kind of get that education out there.

GARY: Yeah.

IAN: And, you know, they knew that I was passionate about the parks and everything, so they, they definitely opened that door.

I'm really grateful for that.

GARY: And I assume you had a little capital saved up from your, you had a good paying job.

IAN: Exactly.

GARY: So, what were the boards?

What was your total investment in materials, I guess?

IAN: Yeah.

So, I think at the time, the boards were a similar price that they are now, right around maybe $1,200 or $1,400 for, for a good board.

And then, of course, you have your investment in, you know, you need to have a vehicle and a roof rack.

Um, life jackets.

All the safety gear.

GARY: Mm-hmm.

IAN: But, yeah, so it started with those four boards, and I would just throw them on the roof of my car at the time.

GARY: Yeah.

IAN: And as I grew, I would add a board.

And, and so the stack on the car just continued to get higher and higher.

GARY: Gonna need a bigger boat.

IAN: Exactly, yeah.

So I think it was basically the second year was like, "Okay, it's time to invest in a trailer and get like a regular fleet."

But, yeah, so it started with the sort of that initial investment of a few thousand dollars per board and then worked up to, you know, dealer relationships from there and sort of increasing that fleet as we grew.

♪ GARY: The time has come.

Let me, let me see the inside of this trailer.

Let's look at some of your equipment.

Kind of walk me through what we're gonna do.

IAN: Let's do it.

Let's do it.

This is the back office.

GARY: The back office.

IAN: It's where the magic happens.

GARY: Awesome.

IAN: Here we go.

GARY: Nice.

IAN: These are your magic chariots.

GARY: Okay.

Now these are the, these are the inflatables, correct?

IAN: Yeah.

These are all top-of-the-line inflatables.

GARY: Explain what the difference is, like, between the solid ones and the inflatable.

IAN: Yeah.

So basically, durability is huge.

Inflatables are nice because you can kind of fall or crash-land on it, and it's not gonna hurt you.

GARY: Okay.

IAN: And in general, it's just a little bit easier to learn on, in my opinion, but it depends on where you're at, so every situation is gonna be different.

The center handle is gonna be your sanctuary.

GARY: Center handle?

IAN: Yeah.

Feet right next to the center handle.

One here and here.

GARY: Okay.

IAN: Relax the legs.

Eyes up on the horizon.

Don't stare down at your feet.

They have no answers for you.

GARY: Okay, so am I squatting down like this?

IAN: So, we're gonna start on our knees, and then I'll kind of just give you a little shove off, and then I'll show you.

You're gonna take the paddle across the board and basically do like, a little down dog and get right into it.

GARY: Got it.

And then once, once I'm on it, just rowing just like a canoe?

IAN: Yeah, yeah, we'll get the paddle set up for you.

It's a little bit different, but I'll teach you once we have the paddles.

GARY: Okay.

IAN: Yeah, one of the main things, a lot of people look down.

You want to look where you're going, so keep the eyes up on the horizon.

GARY: Got it.

IAN: Soft legs and, yeah, and just breathe.

GARY: Fantastic.

IAN: You got it.

♪ ♪ GARY: We paddled into a cove off of Lake Arthur, and Ian explained the history of the area.

At least four continental glaciers reached their greatest extent just north of Moraine State Park.

These massive sheets of ice, sometimes more than a mile thick, transported stones and soil in, within, beneath, and in front of them.

This process reshaped the land that we explored.

When the glaciers retreated, they left behind the accumulated debris, which is called a moraine.

Deposits of gravel, sand, and clay found throughout the area are evidence of the glaciers and their moraines.

We went under a bridge, discovered a beaver dam, and had an amazing and educational paddleboarding adventure.

♪ Running the business right now, are you profitable?

You're obviously able to sustain, make a living.

IAN: Yeah, yeah.

So, we're in our 12th season, which I never would have expected it you know, to get that far.

GARY: Mm-hmm.

IAN: Um, and it started out, of course, you know, it's a short season, so we had, you know, I had about four or five, maybe six months to kind of turn this into a career.

GARY: Yeah.

IAN: So I was filling in.

You know, I've had every odd job that you can imagine in the early years.

You know, working part-times through the winter and even through the summer.

But, yeah, I've been able to, over the last, you know, I'd say probably three or four years to make it a full-time, you know, career, and a job.

GARY: Did you have to start doing, you know, obviously doing some marketing on your own?

Did word of mouth sort of spread?

IAN: Yeah.

GARY: How did you build your clientele?

IAN: I think I ran another Groupon for one more year, and then after that, I sort of just let the word of mouth kind of get out.

And then just did, you know, as much, I would call it, guerilla marketing as you could.

GARY: Yeah.

IAN: I'd put flyers in coffee shops and bagel shops.

And, you know, physical marketing was actually still a big thing back then, you know, over a decade ago now.

So I really focused on the digital space.

You know, I became, you know, not an expert, but as proficient as I could at search engine optimization, SEO.

I've, I've, since then, I've still managed every aspect of it, so the website, the social media, the marketing.

GARY: What other sort of outreach do you do with the program?

IAN: Early on, I got, I got hired by the state parks to do basically an adventure camp for, for underserved youth.

I had no idea how that was gonna go.

It was early enough that I still wasn't, you know, used to working with kids.

I didn't anticipate that side of the business so much.

Again, I wanted, you know, I thought it would be people my own age wanting to go do white water.

So these things just kind of kept growing.

GARY: Yeah.

IAN: And I took the kids out, and they had such an amazing time.

And I realized it was sort of an outlet for them and it was a way to get them engaged and realize, you know, what's out there in nature.

GARY: Yeah.

IAN: And sort of, you know, provide an impetus for them to want to, like, conserve it and kind of protect these areas.

So I started working with kids more and doing these youth programs, but I wanted to take it a step farther, so we started a program called First Waves.

And First Waves basically gets underserved youth or at-risk teens, anyone basically, you know, struggling in their lives in any way to give them an option to get outside.

We take them river surfing.

We take them paddleboarding.

GARY: Amazing.

IAN: And then at the same time, we, we give them skill sets, so we're teaching them filmmaking, so they're documenting their sort of journey through this.

GARY: Wow.

IAN: And then the projects culminate with them doing something like planting trees or removing trash and pollution from the water, so it's a way to kind of inspire other people to, you know, take care of what we have out here and just get involved.

And we've basically been running that every year.

And this year we finally got our nonprofit status.

So we started an organization that's gonna be solely dedicated to sort of those purposes and the missions of making clean water and, and outdoor adventures accessible to, you know, a wide range of people.

GARY: Amazing.

IAN: Yeah.

The new program is called the Watersmith Guild, and that'll basically be the new home of First Waves.

And we'll continue in a variety of different regions and hopefully continue to grow.

GARY: Is this a, would it be a free program for kids?

IAN: Yeah.

Exactly.

So we work with different nonprofits and youth organizations to provide all those experiences 100 percent free to the, to the kids and their families.

GARY: Oh, that's fantastic.

Tell me a couple stories of like early on.

IAN: The very first program that we had, I worked with an organization called Big Brothers Big Sisters.

GARY: Mm-hmm.

IAN: You know, it was one of those things.

I had all this trepidation.

There's so many aspects to the program going on.

GARY: Yeah.

IAN: Would the kids take to it?

And we were doing a river cleanup in downtown Pittsburgh.

I remember the kids, you know, they were just having a ball cleaning up this trash.

You know, sort of you could see it clicking in their minds.

They were having fun.

GARY: Taking pride in cleaning up.

IAN: Exactly.

Yeah, yeah.

And one of the girls came up, and I remember hearing her say, "Oh, I can't believe this guy.

He just, he just threw trash right into the water.

So we went over and told him, you know, 'Hey, you shouldn't do this, and this is why.'"

GARY: Awesome.

IAN: I just remember it being like, okay, that was sort of the moment where I knew this was gonna be effective and could actually make a difference in both their lives and for the watersheds where we're working.

GARY: Have you stayed in contact with any of the kids from, from the early days?

IAN: Yeah, yeah, yeah.

That's one of the best parts about it is when they come back and say, "Hey, I'm applying for this job.

Would you, you know, be a reference for me?"

GARY: Awesome.

IAN: Or applying for college and things like that.

And actually recently, one of the kids, his name is Steve, he was on one of our very first First Waves workshops.

And he reached out to me and said, "Hey, I now work for Big Brothers Big Sisters, and I want to bring the kids that we're mentoring out."

So it came completely full circle and was just one of the coolest things ever, so.

GARY: How does that feel for you?

I mean, because if your program didn't exist, they wouldn't have had the opportunity to come out and have that change and impact in his life.

IAN: Yeah, that's it.

I mean, that makes me as proud as I can be.

That, to me, is the success of the organization and what I want it to do in the future.

♪ STEVE: I first met Ian in, I think, about 2014.

I was a Little Brother in the Big Brothers Big Sisters program, and we did so many things-- went to a Johnstown location, cleaned up the city of Pittsburgh.

Was one of the greatest times I ever had in my life and love that guy.

GARY: What do you think that experience did to you, for you?

STEVE: Yeah.

So, I think that experience, for starters, helped me get out of my comfort zone from an early age.

Like I said, I was around 15, 14, 15, so I didn't step out of my shell too much.

But after doing something like this, realizing I can kind of, like, conquer the world in a short, short way.

GARY: Gives you confidence in a way.

STEVE: Ton of confidence, yeah.

And it propelled me, and I just got to make great relationships on the way.

Like I was saying, some of the guys that I worked with back then I'm still in contact with.

Actually, it's really full circle.

I work for the same exact program that I was in as a child.

GARY: Wow!

STEVE: It's called Big Brothers Big Sisters, and I do pretty much the same thing that the person did for me when I was younger.

And I contacted Ian and asked if we can do the same sort of thing all over again.

GARY: Why are those types of programs important?

STEVE: So, one big thing I took away from the whole program, not even just with Ian, was I had somebody in my corner to kind of drag me through life and assist me more than what my mother and my sister could do.

And with people like Ian, that's just one more person in my corner that would fight for me and be there for me and have me do these types of experiences.

GARY: Yeah.

STEVE: And it's just so rewarding, man.

It's so rewarding.

And now to be able to flip it and do that for these kids subconsciously, because I was taught how to do it through guys like Ian and through my Big Brother, and through people in my corner all along, it's just the greatest, man.

GARY: It's awesome, man.

And for anybody watching this that may be inspired and want to get involved in a Big Sister or Big Brother Big Sister program... STEVE: Mm-hmm.

GARY: ...what would you say to them?

STEVE: I would say, man, you really want to make an impact on a child's life or just a person's life in general, be a volunteer.

You never know how much it's gonna help you grow as a person as well.

These kids, these young adults, teach us just as much as we teach them, and it is just a beautiful thing.

If we all help each other out, it's just gonna make the world a better place.

GARY: It's fascinating the way, you know, what originally started as you going out on rapids, you know, has made these twists and turns and turned into sort of a social mission in a way.

IAN: Yeah, yeah, exactly.

GARY: What is your goal with the nonprofit at this point?

IAN: The goal with the nonprofit now, we've sort of done it on a small scale, so we've gotten, you know, groups of ten or 20 kids and maybe had two different regions.

Now that we've started the Watersmith Guild and have a little bit more, you know, our board and we can raise a little bit more funding, we're offering it to at least four different regions this year.

And I hope that that just continues to spiral.

You know, there's so many underserved youth, so many, so many groups that would benefit from this.

GARY: For sure.

IAN: So I would just like to see it access more kids, basically, and then also grow the program to do bigger-scale watershed conservation.

So hopefully we can continue to make a difference in, you know, in a variety of ways.

GARY: Is it pretty fulfilling for you?

IAN: Yeah, those are definitely the things that have kept us going, you know, seeing those programs come together and the culmination of that, at the end of the day, when the kids go from complete trepidation and fear and sort of this anxiety to, you know, stuck in the water.

They don't want to leave.

They're having so much fun splashing around, and seeing that transformation is just what makes it worth it.

GARY: For SurfSUP, do you have any employees or do you run it pretty much yourself?

IAN: So, I'm the only full-time employee.

We do, again, with both the nonprofit and SurfSUP, we, we work with great partners.

Like we do SUP yoga classes.

We'll partner with different yoga studios throughout the, you know, throughout the city.

First Waves and the Watersmith Guild essentially would not exist if it wasn't for a huge list of amazing volunteers.

And one of them that's been with us for a really long time, his name is Andy May.

GARY: Mm-hmm.

IAN: And he has now became our secretary with the Watersmith Guild.

So, alongside doing all the volunteering and mentoring that he's done with the kids, he's now helping with the administrative side.

And that's been invaluable.

GARY: Tell me your name and how you met Ian.

ANDY: I'm Andy May, and I met Ian, actually, initially as a customer.

Over the years, there were these programs with the youth that he was doing, and I started to get involved with some of that as a volunteer.

And in the early days, it was, it was a scramble.

He was a one-man show, trying to coordinate with all these different partners and get youth and coordinating there.

I started to volunteer through that.

And then, you know, it's grown into something much more now.

And keeping that, that going with the nonprofit has been exceptional.

GARY: What's the impact that you're seeing on the youth programs and, and the kids that are coming out and getting to experience something like this?

ANDY: Yeah, that's one of my favorite parts of the whole program that we've done with First Waves over the years.

Every time we get there, you know, the youth pull up in a bus or a van, and when they walk up, they say, "This river is filthy.

This is, you know, this is gross.

I don't want to go in the water."

And then at the end of the day or a couple hours in, we have these kids that were so apprehensive and nervous to get in the water or, or grossed out by it that are asking us, "Hey, can we swim down through the rapids?"

So you just see these kids that come alive, and then they're up surfing.

They're really, really taking to it.

And then year after year, these kids are excited to come back.

And they want to make a difference.

So it's really nice to see that what we're doing is very impactful, you know, just for an appreciation and a respect that they may not have had the opportunity to have otherwise.

GARY: What do you see in the future?

ANDY: I just think that for now, we're gonna continue to grow, continue to build these partnerships.

And it's really exciting, you know.

We don't know where this will go, ultimately.

There's a lot of opportunity that we have, so it's an exciting time to be part of it.

GARY: Are there any other specific organizations that, that come out and participate?

IAN: We are so lucky to work with amazing nonprofits.

One of the best programs that we've done is with Envision Blind Sports, and they run the biggest blind sports camp in the country.

Wendy, who is the executive director there, approached me, and she said, "Do you think this would be possible?"

And, uh, I didn't, you know, I didn't actually know.

I said, "You know, I would love to give it a try."

And we had a training day with their volunteers, who are amazing.

GARY: Yeah.

IAN: And we went for it, and it was incredible.

I mean, the kids absolutely took to it.

And, you know, what must be an incredibly scary experience is they just take it all head-on.

And if it wasn't for, you know, people like Ben and Wendy at Envision... GARY: Yeah.

IAN: ...I don't think that position would ever be there for them.

But now it's sort of become a regular thing.

We've worked with them year after year, and we've gotten literally hundreds of blind or semi-blind students out on the water.

GARY: Tell me a little bit about the program.

How is that-- How do you even begin to approach that, something like that?

BEN: We realized that there was such a need for this kind of program in the country.

There's such a lack of programs that offer these kind of opportunities for individuals who are blind and visually impaired.

GARY: Experiences, in general.

BEN: Yes, absolutely.

It's a big misconception that just because people are blind, they can't do things.

And we're trying to change that narrative.

Just because you can't see doesn't mean that you can't participate in all the great things that life has to offer.

All it just takes a little adaptation.

GARY: What has the feedback been from the kids?

BEN: Oh, this is one of our biggest events that they love.

I mean, it's such a cool experience.

I mean, I feel like not a lot of people in general get to experience paddleboarding or go out, let alone our athletes.

So it's, it's just wonderful.

There's never, like, a moment where people aren't, aren't smiling, right?

Everyone's smiling.

Everyone's just having a good time on the water.

And like I said, Ian and his staff really make you feel like family.

GARY: I imagine it could be a sort of life-changing experience and create a level of inspiration that otherwise wouldn't be there for a lot of these kids.

BEN: 100 percent.

I mean, not only from a social level where these kids are getting to meet other kids who have the same disabilities.

GARY: For sure.

IAN: But it's their self-esteem.

Doing something like paddleboarding, something that they did not think that they would be able to do, and then doing that, well, that just translates into so many other areas in their life.

GARY: Confidence.

And when you have confidence, you can do just about anything.

BEN: 100 percent, Gary.

100 percent.

GARY: What does the future hold for you?

I mean, you got a lot, you got a lot of paddles in the water.

IAN: Yes.

GARY: So to speak.

IAN: [laughs] Yeah.

So, yeah, SurfSUP Adventures obviously keeps me, you know, busy on the day-to-day.

And as the Watersmith Guild continues to grow, you know, I'm really hopeful that I'll, I'll be able to continue to find balance between those two.

GARY: Mm-hmm.

IAN: So, making sure that, you know, we're making the most impact and impacting as many lives as we can through the nonprofit, but also continuing, you know, the business on this side at SurfSUP.

So, yeah, hoping to just continue to grow that.

GARY: I think there's a lot of people that, that might watch and say, "Well, I couldn't do that," or, you know, "Running a small business is too difficult.

I don't have the credit.

I don't have the money.

I can't get a loan.

I don't know what to do."

What do you say to those folks?

Because you took such a simple, easy, organic approach to just doing what you love.

IAN: Yeah, that's the key.

I mean, if you have passion for something, that's gonna shine through.

And then, you know, aside from that, if you're willing to put in the work, I think you can do, you know, anything that you set your mind to.

It's not gonna be easy.

There's gonna be really, really tough times.

It's gonna go up and down.

But at the end of the day, if it's something that you love, something that you want to stick with, then I think it's doable.

GARY: I thoroughly enjoyed my time with Ian.

I learned that life can take you on a series of twists and turns, and if you just trust the process, it can ultimately lead you to the life that you were always meant to live.

Ian could have tried to re-enter the corporate world once he was let go from his job mapping pipelines, but he trusted his instincts and turned his true passion for paddleboarding into a viable career that does well by doing good.

As a result of his decision, he's influenced countless people in ways that he could have never imagined.

His dedication to working with underserved youth has reverberated and inspired people like Stephen, who is continuing Ian's work with future generations, teaching them the value of conservation and our personal responsibility to protect our natural resources.

Ian's story is about much more than paddleboarding.

It's about leading by example and understanding that our words and actions can have a profound effect on the way that we see the world around us.

For more information, visit our website and search episodes for SurfSUP.

Next time on "Start Up," we head to Manhattan's Lower East Side to meet up with Cedric and Charles, the owners of Essex Squeeze, a juice shop that offers a healthy taste of New York.

Be sure to join us next time on "Start Up."

Would you like to learn more about the show or maybe nominate a business?

Visit our website at startup-usa.com and connect with us on social media.

♪ ♪ We got a long road ahead of us ♪ ♪ A long road ahead of us ♪ A long road ahead of us before we pay our dues ♪ ♪ We got a long road ahead of us ♪ ♪ A long road ahead of us ♪ A long road ahead of us before we pay our dues ♪ IAN: Awesome!

♪ ANNOUNCER: The first time you made a sale online was also the first time you heard of a town named... MAN: Dinosaur.

We just got an order from Dinosaur, Colorado.

MAN: No way!

ANNOUNCER: Build a website to help reach more customers.

WOMAN: Wait, wait, wait, wait!

One more.

ANNOUNCER: GoDaddy.

Tools and support for small business firsts.

Spectrum Business recognizes the importance of small businesses to local communities, so we're investing $21 million to help small businesses access funding to help them grow.

Spectrum Business.

More than an internet, phone, and TV provider.

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