Making It
Sweet Peach Designs Faces Craft Show Cancellations
4/22/2020 | 2m 27sVideo has Closed Captions
Sweet Peach was already a home-based business, but craft shows brought a lot of revenue.
Summer craft show season is usually the favorite time of the year for the ladies of Sweet Peach Designs. When cancellations reached all the way into the fall of 2020, they had to rethink how best to reach local customers.
Problems playing video? | Closed Captioning Feedback
Problems playing video? | Closed Captioning Feedback
Making It is a local public television program presented by Ideastream
Making It
Sweet Peach Designs Faces Craft Show Cancellations
4/22/2020 | 2m 27sVideo has Closed Captions
Summer craft show season is usually the favorite time of the year for the ladies of Sweet Peach Designs. When cancellations reached all the way into the fall of 2020, they had to rethink how best to reach local customers.
Problems playing video? | Closed Captioning Feedback
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Providing Support for PBS.org
Learn Moreabout PBS online sponsorship- To really help, we've been trying to reach out to the other small businesses and give them support in small ways that we can.
- We've been trying to just stay positive, and be like, "This isn't gonna be forever.
"We're all gonna be through this and everything.
"We'll work work through it, it will be fine."
(soft music) - Hi, I'm Ashley Luke, and I'm a co-owner of Sweet Peach Designs.
- Hi I'm Jessica Harvey,, and I'm a co-owner of Sweet Peach Designs.
- We specialize in custom order design and merchandise such as tumblers, paper flowers, shadow boxes, and we're local in northeast Ohio.
After the first video release, we actually got a lot of traffic into the business.
We've had a lot of people reach out.
A lot of show have reached out that have now unfortunately been canceled.
A lot of our local reach, which is what really want to grow and maintain, has suffered because we can't do shows, but our increase reach throughout the states, has been amazing.
We're still seeing positive growth.
It's just a bummer 'cause we were really looking forward to the interaction face to face.
It's really fun for us.
- Shows are just something that we can get together and do as co-owners and friends.
And it's really great that we can get an outreach into the community and do things for people that we know or we get to know.
I feel like it's been quite a challenge trying to come up with ways to still interact with people and still get the product out there for people.
We even had thoughts of trying to do an online sale type thing and try to get people just involved on our page.
We try to post uplifting stuff.
We try to like make people laugh.
That's just who we are because during this time of isolation, that's really important.
- Forcing everything to shut down for the safety of everyone is a really big toll.
Forming a community that understands what we're all going through, at least in the business aspect as well as in the personal, it helps.
And being able to come together as a community of small business owners trying to fight our way through this, it definitely helps.
(guitar strum)
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Making It is a local public television program presented by Ideastream













