Wal-Mart: From Arkansas to the World
Special | 41m 21sVideo has Closed Captions
Marilyn Lavin explores the history of the information systems used at Wal-Mart.
Marilyn Lavin, Professor of Marketing, UW-Whitewater, delves into the systems Wal-Mart established over the years that have attributed to their success. Lavin discusses the point of sale computers, early requirements to have bar codes on every item and the integrated information and logistics systems that keep track of all sales and provide feedback to their vendors.
Problems playing video? | Closed Captioning Feedback
Problems playing video? | Closed Captioning Feedback
University Place is a local public television program presented by PBS Wisconsin
University Place is made possible by the Corporation for Public Broadcasting.
Wal-Mart: From Arkansas to the World
Special | 41m 21sVideo has Closed Captions
Marilyn Lavin, Professor of Marketing, UW-Whitewater, delves into the systems Wal-Mart established over the years that have attributed to their success. Lavin discusses the point of sale computers, early requirements to have bar codes on every item and the integrated information and logistics systems that keep track of all sales and provide feedback to their vendors.
Problems playing video? | Closed Captioning Feedback
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University Place is a local public television program presented by PBS Wisconsin
University Place is made possible by the Corporation for Public Broadcasting.